Hospitality and lifestyle agency J Public Relations, founded by Jamie-Lynn Sigler and Kim Guyader, has announced the opening of their New York office. Newly appointed Managing Partner Sarah Evans will lead the office.

Evans tells PRNewser, “J PR has had such a presence in Southern California and we partnered up to make this more of a national company and bring in clients outside of Southern California and also globally.” Evans has a background in hospitality PR and previously spent six years at Hawkins International PR. She was also previously with Alison and Partners.

J PR clients include Sheraton Hotels & Resorts, The W Hotel San Diego, Hilton San Diego Bayfront and Societe Hospitality. Evans declined to comment on the agency’s annual revenue.