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Waggener Edstrom Worldwide announced several leaderships changes this week.

Pam Edstrom is now officially president of the global Microsoft account. She had been leading the account in an interim role since Frank Shaw left Wag Ed for an internal role at Microsoft in July 2009.

In addition, president of global strategies Claire Lematta will now also take up full-time leadership of the agency’s North America practices, in addition to continuing to oversee EMEA and APAC.

Kent Hollenbeck will extend his role leading the Wag Ed’s Marketing & Corporate Communications team to now also head up the client development group, combining those two groups.

Lastly, Marianne Allison will formally lead the agency’s Social Innovation practice.