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Posts Tagged ‘Stig Albinus’

Former PN CEO Joins APCO

Helen Ostrowski, the former CEO of Porter Novelli, has joined APCO Worldwide as a senior adviser in the firm’s healthcare practice. Ostrowski stepped down as CEO of PN in 2007 to become chairman, and then stepped down from the chairman’s position in 2009. Before becoming CEO, she served as the MD of Porter Novelli’s New York office, served as a leader for the Americas, and led the firm’s healthcare group.

According to Stig Albinus, APCO’s New York healthcare lead, Ostrowski will be taking the global  group in “new directions.”

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Roll Call: Euro RSCG, APCO, Publicis Consultants, and More

Lisa Rosenberg

Marian Salzman, previously the president of Euro RSCG Worldwide PR, has been promoted to a new position, CEO of PR operations in North America. In this role, she will also manage the CSR work at the firm and build Euro RSCG Life in the U.K. Replacing Salzman is Lisa Rosenberg who was previously director of Porter Novelli’s global brand marketing practice and MD of the New York office. She’s also author of the Mommy Lens blog.

Stig Albinus has joined APCO Worldwide as head of the New York healthcare practice. He has a career spanning 30 years, previously spending 16 of them with Burson-Marsteller, holding a variety of executive positions including chair of the U.S. healthcare practice. He was also partner and director of integrated client solutions at Porter Novelli.

Melissa Musiker has also joined APCO as a VP in the Washington D.C. office. In this role, she will work with food and healthcare clients and in the food and consumer products practice. Musiker is the former director of the Grocery Manufacturers Association, an organization serving the consumer packaged goods industry, and a practicing dietician. She has also worked as an economist with the U.S. Department of Agriculture’s Economic Research Service.

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PR Firms Lend Support to Climate Initiatives Around UN Climate Change Conference

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A number of agencies are throwing support behind next week’s United Nation’s Climate Change Conference (COP15) in Copenhagen, Denmark. Porter Novelli announced a partnership with the Copenhagen Climate Council today, a think tank not officially part of the event, but one that is aligned in many ways.

All work is being done pro-bono. “Obviously, this is important to us, because we have many clients engaged in climate change solutions,” Stig Albinus, Executive Vice President, Director of Integrated Client Solutions at Porter Novelli told PRNewser today. “We also have many Porter Novelli people engaged in this issue,” he said.

Asked what he expected to come out of next week’s conference, Albinus said PN is hoping for a “binding political agreement” on climate change, but stressed, “what is really important is implementation. This is going to be the key focus of our partnership. We talk a lot about melting icebergs, without practical solutions.” People need to know, “What does this mean in terms of our daily lives,” he said.

In a separate, but related initiative, Ketchum and Ogilvy PR are supporting the “Hopenhagen” campaign, described as a “movement generated by the International Advertising Association,” that is “committed to progress and to achieving a strong deal at COP15.”