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Posts Tagged ‘Todd Wasserman’

Twitter (Finally) Adds a Woman to Its Board of Directors

We’re all aware that Twitter has received some well-deserved negative attention at the most important moment in its history for neglecting to include any women on its board of directors. That changed this morning when the company announced, via SEC filing, that former Pearson CEO Marjorie Scardino will sit on its board at least through 2014. She even started her own account to spread the news:

Mashable‘s Todd Wasserman made light of the company’s public perception problem this morning:

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Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

Mashable Editor Is So Excited About Press Releases

The press release.  Nothing generates more debate and confusion in the industry and adjacent professions than the purpose of the not-so-humble press release. But what about the language within, and the use and abuse of executive and “expert” quotes to bolster such incredible stories?

Mashable’s business and marketing editor Todd Wasserman found so many releases peppered with the word “excited” he decided to Tumbl a daily stream of them–with links to PRNewswire and BusinessWire–on “Everyone’s Excited in Press Releases.”

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