Alyssa Garnick

Ogilvy PR has a new EVP and head of the New York consumer marketing practice. Alyssa Garnick joins the firm from Ketchum where she was an SVP and group manager working with brands like IKEA and Hertz.

Tori Rappold has also joined the firm as VP in the consumer marketing practice. Previously, she was director of PR for fashion brand Cynthia Rowley.

The additions are just a couple of changes that have occurred in the firm’s consumer practice. PRWeek has a list, including the departure of Eric Slutsky, former EVP and head of the New York consumer practice; Bill Reihl, former EVP of consumer for North America (the search continues for his replacement); Mark O’Connor, who has moved on from SVP of media relations to EVP of media at Zeno Group; and Denise Vitola, former SVP of the group, who left to join MSLGroup in its personal care practice.