AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC GalleyCat SocialTimes

Toyota Spokesman: Recalls Signal Good Quality

Another day, another recall. Toyota has announced a worldwide recall of 1.53 million vehicles, 750,000 of them in North America. In the U.S., the Lexus and Avalon models are impacted.

As we all know, Toyota has already recalled millions of cars this year, a situation handled so poorly that the company had to appear before Congress. The company had been working to rebuild its corporate reputation and promised to do better. In April, the company paid more than $16 million in fines to U.S. regulators for waiting too long to initiate a recall.

“Every time we announce a recall, that is a step toward increasing quality,” a Toyota spokesman, Paul Nolasco, told the New York Times.  Umm. Maybe they’re being a little more upfront this time, but let’s not go too far.

“The pedal-related recalls had ‘brought it home to Toyota that we need to refocus on quality,’” he added. That sounds about right.

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!