TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

WPP 2009 Results: PR Revenues Down 7.4%

WPP Preliminary Results March 5, 2010

WPP (NASDAQ: WPPGY) reported an 8.1% organic revenue decline as part of 2009 full year results, released today. The company’s Public Relations & Public Affairs division reported a 7.4% revenue decline for the year on a like-for-like basis, which “excludes the impact of currency movements and acquisitions.”

From the report:

Public relations and public affairs also experienced a substantially “less worse” position in quarter four, with like-for-like revenues down less than 5%.

All of the [Public Relations and Public Affairs] Group’s businesses in this sector improved in the final quarter, particularly Burson-Marsteller, Hill & Knowlton and the Group’s specialist public relations businesses.

WPP also did not refrain from humor in its release, stating, “2010 should be a more stable year (famous last words!).”

The company’s PR holdings include Hill & Knowlton, Ogilvy Public Relations Worldwide, Burson-Marsteller and Cohn & Wolfe.

RELATED: IPG Q4: PR Division Revenue Down 6.5%

MORE: Omnicom Q4: Profit Down 15%, PR Revenue Down 8.5%

MORE: Publicis Q4: Revenue Down 5.4%

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!