Zoo Control The News | Teaming up to Battle News Corp. | Gates’ CES Finale | Brown Looks to PR | On Your Mark, Get Set, Go!

WSJ: When Animals Go AWOL, Zoos Try To Tame Bad PR

NYTimes: Times and CNBC to Share Material on Web Sites

BusinessWeek: Bill Gates Bids CES Farewell

Telegraph (UK): Gordon Brown names PR man as top adviser

Engage in PR: Is PR Ready for 2008?

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.