Rock Connections
Application Developer- HTML and Salesforce Marketing Cloud
Rock Connections, Detroit, Michigan, United States, 48228
The Rock Family of Companies is made up of nearly 100 separate businesses spanning fintech, sports, entertainment, real estate, startups and more. We’re united by our culture – a drive to find a better way that fuels our commitment to our clients, our community and our team members. We believe in and build inclusive workplaces, where every voice is heard and diverse perspectives are welcomed. Working for a company in the Family is about more than just a job – it’s about having the opportunity to become the best version of yourself.
As an Application Developer, you’ll guide solutions and develop and implement channel assets for multichannel marketing and transactional campaigns. You’ll write responsive code and programmatic scripting languages across email, SMS, and Push channels and support technical Direct Mail initiatives. You’ll use performance analytics to inform technical recommendations and proactively drive innovative solutions.
About the role Develop and deploy multi-channel marketing campaigns (email, SMS, Push, web, etc.)
Write clean, efficient and responsive HTML/CSS code for emails and landing pages
Write scripting languages to create highly personalized communication experiences
Use GitHub and VSCode for development, peer code review and archival
Collaborate with cross-functional teams on multi-channel asset design, understand business requirements and build partnerships in designing technical solutions
Proactively identify problems and create solutions or process efficiencies
Ensure accuracy across various devices and email clients
Leverage company approved AI tools to innovate, drive efficiency and optimization
Guide the implementation of advanced marketing application strategies, solutions and processes
Stay updated on industry best practices, emerging trends, and skills in digital marketing, Marketing Technology, and Salesforce Marketing Cloud, and share resources with the team
Uphold CAN-SPAM and other email regulatory and compliance laws
About you Minimum qualifications 3 years of experience building responsive emails
Experience with marketing automation or email sending platforms
Proficient in HTML/CSS and AMPScript, or a related scripting language
Proficient in Salesforce Marketing Cloud
Understanding of email marketing principles, A/B testing methodologies, industry best practices and engagement metrics
Understanding of interactive email and landing page development
Experience with email quality assurance testing practices, email deliverability, experience with Litmus, Email on Acid, Validity or similar tools
Understanding of email security protocols (SPF/DKIM, DMARC)
Understanding of CAN-SPAM, GDPR, CCPA or other email or SMS compliance laws
Excellent problem-solving, communication and analytic skills, ability to manage multiple projects simultaneously, and prioritize tasks effectively
Preferred qualifications Bachelor’s degree in Computer Science, Information Technology, Engineering, Marketing or a related field
Salesforce Marketing Cloud Email Specialist Certification
Experience writing AMPScript, JavaScript, SSJS or working with JSON
Experience writing technical documentation and using AI to optimize and drive efficiencies
Familiarity with source control, git flow, pull requests and related processes in GitHub, AzureDevOps or related tools
Experience with multi-channel development including web (landing pages), SMS, Push Notifications, In-App messaging, etc.
Experience collaborating with technology, mobile, data analytics, product strategy or marketing teams
Ability to provide direction and identify solutions to solve business problems and articulate value leveraging data and conversion metrics
Understanding of data ingestion, configuration and marketing technology tooling integrations with source systems
Knowledge of project management systems like Azure DevOps,
Monday.com , Jira, ServiceNow, WorkFront, etc. and Agile processes
Experience with Adobe Creative Suite or Figma or related design tools, and Lucid, Confluence or other related tools
Previous experience working in Fin-Tech organizations, specifically in mortgage, real estate or financial service industries
What you’ll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We’ve got your back. Check out our full list of
Benefits and Perks . About us Headquartered in Detroit,
Rocket Loans
was established to create the most simple, rocket fast personal loan process. We assembled a top-notch team of individuals combining new, passionate team members with some of the best veterans from Rocket Mortgage to create the most user-friendly lending platform in the world. We have given it our best to create an experience that is best-of-breed in the personal loan industry and commit even more to continuously improving it. At Rocket Loans, you’ll build a career that helps you achieve your professional goals while helping clients get the loans they need to reach their financial goals. We’re looking for innovators and those unafraid to disrupt the status-quo. With an inclusive culture and opportunities to make a positive impact, we’re here to help you foster your career growth. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team at
Careers@myrocketcareer.com
. The Company is an Equal Employment Opportunity employer, and does not discriminate in any hiring or employment practices. The Company provides reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law. Applicants requiring reasonable accommodation in completing the application and/or participating in the employment application process should notify a representative of the Human Resources Team, The Pulse, at Careers@myrocketcareer.com.
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About the role Develop and deploy multi-channel marketing campaigns (email, SMS, Push, web, etc.)
Write clean, efficient and responsive HTML/CSS code for emails and landing pages
Write scripting languages to create highly personalized communication experiences
Use GitHub and VSCode for development, peer code review and archival
Collaborate with cross-functional teams on multi-channel asset design, understand business requirements and build partnerships in designing technical solutions
Proactively identify problems and create solutions or process efficiencies
Ensure accuracy across various devices and email clients
Leverage company approved AI tools to innovate, drive efficiency and optimization
Guide the implementation of advanced marketing application strategies, solutions and processes
Stay updated on industry best practices, emerging trends, and skills in digital marketing, Marketing Technology, and Salesforce Marketing Cloud, and share resources with the team
Uphold CAN-SPAM and other email regulatory and compliance laws
About you Minimum qualifications 3 years of experience building responsive emails
Experience with marketing automation or email sending platforms
Proficient in HTML/CSS and AMPScript, or a related scripting language
Proficient in Salesforce Marketing Cloud
Understanding of email marketing principles, A/B testing methodologies, industry best practices and engagement metrics
Understanding of interactive email and landing page development
Experience with email quality assurance testing practices, email deliverability, experience with Litmus, Email on Acid, Validity or similar tools
Understanding of email security protocols (SPF/DKIM, DMARC)
Understanding of CAN-SPAM, GDPR, CCPA or other email or SMS compliance laws
Excellent problem-solving, communication and analytic skills, ability to manage multiple projects simultaneously, and prioritize tasks effectively
Preferred qualifications Bachelor’s degree in Computer Science, Information Technology, Engineering, Marketing or a related field
Salesforce Marketing Cloud Email Specialist Certification
Experience writing AMPScript, JavaScript, SSJS or working with JSON
Experience writing technical documentation and using AI to optimize and drive efficiencies
Familiarity with source control, git flow, pull requests and related processes in GitHub, AzureDevOps or related tools
Experience with multi-channel development including web (landing pages), SMS, Push Notifications, In-App messaging, etc.
Experience collaborating with technology, mobile, data analytics, product strategy or marketing teams
Ability to provide direction and identify solutions to solve business problems and articulate value leveraging data and conversion metrics
Understanding of data ingestion, configuration and marketing technology tooling integrations with source systems
Knowledge of project management systems like Azure DevOps,
Monday.com , Jira, ServiceNow, WorkFront, etc. and Agile processes
Experience with Adobe Creative Suite or Figma or related design tools, and Lucid, Confluence or other related tools
Previous experience working in Fin-Tech organizations, specifically in mortgage, real estate or financial service industries
What you’ll get Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We’ve got your back. Check out our full list of
Benefits and Perks . About us Headquartered in Detroit,
Rocket Loans
was established to create the most simple, rocket fast personal loan process. We assembled a top-notch team of individuals combining new, passionate team members with some of the best veterans from Rocket Mortgage to create the most user-friendly lending platform in the world. We have given it our best to create an experience that is best-of-breed in the personal loan industry and commit even more to continuously improving it. At Rocket Loans, you’ll build a career that helps you achieve your professional goals while helping clients get the loans they need to reach their financial goals. We’re looking for innovators and those unafraid to disrupt the status-quo. With an inclusive culture and opportunities to make a positive impact, we’re here to help you foster your career growth. This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team at
Careers@myrocketcareer.com
. The Company is an Equal Employment Opportunity employer, and does not discriminate in any hiring or employment practices. The Company provides reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law. Applicants requiring reasonable accommodation in completing the application and/or participating in the employment application process should notify a representative of the Human Resources Team, The Pulse, at Careers@myrocketcareer.com.
#J-18808-Ljbffr