Marketing Analytics Manager
Cox Automotive - Atlanta, GA, United States
Transforming the way the world buys, sells, owns and uses vehicles
Overview
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Overview
We're seeking a dynamic Marketing Analytics Manager to join our best-in-class Consumer Marketing team. In this role, you'll be at the forefront of driving business results and shaping data-driven decisions. We are seeking an analytical thinker who can provide insights into marketing campaigns and drive forward new ideas for the Autotrader and Kelley Blue Book brands. This role will collaborate with our marketing managers and agencies, and across the enterprise with product and analytics team to provide meaningful analysis, insights, and thought leadership to drive our marketing planning and forecasting.
What You'll Do
What's In It For You
At Cox, we reward your hard work with meaningful benefits.
First, we offer a highly competitive compensation package, 401(k) with a generous company match, comprehensive healthcare, life, and disability benefits, plus numerous other benefits, including adoption assistance, pet insurance, and discounts on travel and cars!
We value people more than technology. That means you'll work within a culture and with a team that values your leadership, your experience, your contributions, and you - yes, you - as a person. We believe recognition is important, and Cox strives to celebrate those who help make us successful every day. We also encourage diversity and support inclusion; we want you to do you and feel comfortable doing so.
We also offer boundless opportunities for growth; you can sharpen your skills, learn a new talent, join a mentoring program, even earn an advanced degree. You'll find the potential for lateral or upward career growth within the Cox family businesses, including the innovative startups in transportation mobility, clean tech and more.
Who You Are
Minimum
Preferred
USD 90,100.00 - 150,100.00 per year
Compensation:
Compensation includes a base salary of $90,100.00 - $150,100.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
What You'll Do
- Identify actionable insights and contribute to marketing recommendations through effective presentations and data visualization.
- Develop and maintain intuitive dashboards and visualizations to support data-driven decision-making.
- Communicate findings to stakeholders and provide data-driven recommendations.
- Perform recurring and ad-hoc analysis to inform and support business objectives.
- Continually advance the team's analytical capabilities, including incremental investment analysis, building diminishing return curves, test and learn, insights automation, and other sophisticated methodologies.
- Apply advanced analytics to provide insights based on historical trends and future forecasts.
- Support digital analytics data capture, data accuracy, and improve systems and tools.
- Validate the data in our reporting to ensure cross system data are accurate and align to how the business defines them.
What's In It For You
At Cox, we reward your hard work with meaningful benefits.
First, we offer a highly competitive compensation package, 401(k) with a generous company match, comprehensive healthcare, life, and disability benefits, plus numerous other benefits, including adoption assistance, pet insurance, and discounts on travel and cars!
We value people more than technology. That means you'll work within a culture and with a team that values your leadership, your experience, your contributions, and you - yes, you - as a person. We believe recognition is important, and Cox strives to celebrate those who help make us successful every day. We also encourage diversity and support inclusion; we want you to do you and feel comfortable doing so.
We also offer boundless opportunities for growth; you can sharpen your skills, learn a new talent, join a mentoring program, even earn an advanced degree. You'll find the potential for lateral or upward career growth within the Cox family businesses, including the innovative startups in transportation mobility, clean tech and more.
Who You Are
Minimum
- Bachelor's degree in a related discipline and 6 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and 4 years' experience; a Ph.D. and 1 year of experience; or 10 years' experience in a related field
- 6+ years of business analytics experience and experience with complex database systems, business intelligence tools, and related systems required
- Experienced in SQL writing and query optimization
- Experience with web/digital analysis software such as Adobe Analytics and/or Google Analytics.
- Experience with reporting and data visualization in analytical tools such as Tableau, Power BI, and/or Domo.
- Excellent interpersonal, presentation, and collaborative skills to work effectively with teams throughout the organization
Preferred
- Experience using Snowflake
USD 90,100.00 - 150,100.00 per year
Compensation:
Compensation includes a base salary of $90,100.00 - $150,100.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.