Anheuser-Busch
Director, Communications NÜTRL
Anheuser-Busch - New York, New York, us, 10261
Work at Anheuser-Busch
Overview
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Overview
Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources, and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?
SALARY:
$157,440 - $186,960, bonus and long-term incentive eligible COMPANY:
Michelob ULTRA, Cutwater Spirits, Budweiser, Kona Brewing Co., Stella Artois, Bud Light — over 100 of America’s most loved brands. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We seek talented, curious, and committed individuals, providing them with the resources and opportunities to reach their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do? ROLE SUMMARY: Reporting to the Head of the Brand, the Director of Communications – NUTRL will develop and execute communication strategies that enhance NUTRL’s image and engage its target audience. This includes overseeing internal and external communications, collaborating with stakeholders, leading content creation, reviewing social media posts and activations, and managing agency relationships for timely content delivery. Earn Their Cheers!
We seek a dynamic leader to drive brand communications, foster creative innovation through social and earned media, and craft strategic briefs. The candidate should excel in cross-functional collaboration, guiding creative work across social, earned, digital, OOH, TV, and trade channels, supporting national and local partnerships with strategic insights. A passion for bold marketing and compelling storytelling is essential. JOB RESPONSIBILITIES: Passionate Communication:
Demonstrate a passion for creative messaging and embrace innovative approaches, utilizing product and category knowledge to craft authentic consumer messages.
Creative Thinker:
Generate impactful ideas for brand stories and campaigns.
Digital First:
Leverage online channels to boost brand awareness and purchase intent with compelling content, with strong social media expertise.
Real-Time Storytelling:
Use cultural moments to increase relevance and engagement, translating business goals into positive narratives.
Commercial Mindset:
Connect messages with consumer empathy, aligning strategies with business objectives to drive engagement and sales.
Collaborative Leadership:
Work effectively with internal teams and lead agency partners.
Strategic Participation:
Engage actively in brand strategy and campaign planning.
Campaign Development:
Lead the creation and execution of large-scale integrated campaigns.
Cultural Insight:
Stay informed on popular culture, sports, innovation, social media, and consumer trends.
Agency Collaboration:
Manage agency relationships for campaign planning and execution.
JOB QUALIFICATIONS: At least 5 years of experience in communications, PR, creative agency, or brand management.
Bachelor's degree preferred, ideally in communications, journalism, literature, or related fields.
Proven success in impactful campaigns and earned media coverage.
Deep understanding of consumer behavior and insights-driven strategies.
Enthusiasm for dynamic environments.
Strong collaborative skills across organizational levels.
Track record of implementing efficient routines and sustainable change.
WHY ANHEUSER-BUSCH:
We are a company that dreams big, rooted in culture and heritage, committed to community and innovation, with a future focused on more cheers and shared success. BENEFITS: Health benefits including Medical, Dental, Vision, Wellness, and Savings Accounts. Life Insurance and Disability Coverage. Generous Parental Leave and FMLA policies. 401(k) with company match. Fast-paced environment with ownership culture. Free Beer!
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$157,440 - $186,960, bonus and long-term incentive eligible COMPANY:
Michelob ULTRA, Cutwater Spirits, Budweiser, Kona Brewing Co., Stella Artois, Bud Light — over 100 of America’s most loved brands. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We seek talented, curious, and committed individuals, providing them with the resources and opportunities to reach their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do? ROLE SUMMARY: Reporting to the Head of the Brand, the Director of Communications – NUTRL will develop and execute communication strategies that enhance NUTRL’s image and engage its target audience. This includes overseeing internal and external communications, collaborating with stakeholders, leading content creation, reviewing social media posts and activations, and managing agency relationships for timely content delivery. Earn Their Cheers!
We seek a dynamic leader to drive brand communications, foster creative innovation through social and earned media, and craft strategic briefs. The candidate should excel in cross-functional collaboration, guiding creative work across social, earned, digital, OOH, TV, and trade channels, supporting national and local partnerships with strategic insights. A passion for bold marketing and compelling storytelling is essential. JOB RESPONSIBILITIES: Passionate Communication:
Demonstrate a passion for creative messaging and embrace innovative approaches, utilizing product and category knowledge to craft authentic consumer messages.
Creative Thinker:
Generate impactful ideas for brand stories and campaigns.
Digital First:
Leverage online channels to boost brand awareness and purchase intent with compelling content, with strong social media expertise.
Real-Time Storytelling:
Use cultural moments to increase relevance and engagement, translating business goals into positive narratives.
Commercial Mindset:
Connect messages with consumer empathy, aligning strategies with business objectives to drive engagement and sales.
Collaborative Leadership:
Work effectively with internal teams and lead agency partners.
Strategic Participation:
Engage actively in brand strategy and campaign planning.
Campaign Development:
Lead the creation and execution of large-scale integrated campaigns.
Cultural Insight:
Stay informed on popular culture, sports, innovation, social media, and consumer trends.
Agency Collaboration:
Manage agency relationships for campaign planning and execution.
JOB QUALIFICATIONS: At least 5 years of experience in communications, PR, creative agency, or brand management.
Bachelor's degree preferred, ideally in communications, journalism, literature, or related fields.
Proven success in impactful campaigns and earned media coverage.
Deep understanding of consumer behavior and insights-driven strategies.
Enthusiasm for dynamic environments.
Strong collaborative skills across organizational levels.
Track record of implementing efficient routines and sustainable change.
WHY ANHEUSER-BUSCH:
We are a company that dreams big, rooted in culture and heritage, committed to community and innovation, with a future focused on more cheers and shared success. BENEFITS: Health benefits including Medical, Dental, Vision, Wellness, and Savings Accounts. Life Insurance and Disability Coverage. Generous Parental Leave and FMLA policies. 401(k) with company match. Fast-paced environment with ownership culture. Free Beer!
#J-18808-Ljbffr