Circa - IPG DXTRA
Vice President, Earned Media Strategy - Healthcare
Circa - IPG DXTRA - Los Angeles, California, United States, 90079
Work at Circa - IPG DXTRA
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Overview
Vice President, Earned Media Strategy - Healthcare
We Are Seeking We are seeking a strong Vice President to join our Media Relations team within our Health Practice . We are looking for someone who knows the media landscape, has a unique experience telling stories, and strong ability to counsel clients on and execute integrated media relations strategy. The following is a general outline of primary responsibilities. What You Will Be Doing Serves as key integrated team member and day-to-day client contact in support of strategic earned media campaigns, including developing media relations action plans, goals and objectives, media targets, story angles and outreach approaches, in collaboration with and support from senior media relations experts Develop a strong understanding of the client’s business and target audiences, and work collaboratively with strategists, digital and creative team members to deliver solutions that meet program objectives. Foster growth and team talent as a leader on the health media team, including management of mid to junior health media team members. Have positive relationships with health, business and consumer reporters, understand industry issues that directly and indirectly affect clients and the media landscape, and analyze and distill meaningful insights from media coverage. Generate story ideas and topic angles, oversee team in developing media materials, and pitch media to land earned coverage. Develop and lead corporate communications and executive visibility programs for leadership, including research/vetting opportunities, speaking/events, thought leadership content and awards. Develop strategic messaging for clients and support creation of media plans and proposals that take an integrated approach to driving awareness with target audiences. Leverage external voices (e.g. advocates, physicians, patients, bloggers/vloggers and other relatable voices) to impact clients, their brands and marketing goals. Provide thoughtful recommendations for content creation and distribution across multiple channels to support paid, owned and earned channels. Support creative ideation on a consistent basis. Participation in office-wide initiatives, seminars, and meetings to further professional learning and development. Actively participate in agency development and assist with new business. Business Acumen– align talent strategies to drive business goals Client Service– client focus and ability to build trust and rapport across all levels Proactivity – exhibit relentless pursuit for new and innovative talent strategies Collaboration– build strong relationships at all levels across the organization Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues Qualifications Bachelor’s Degree in Marketing, Communications, Public Relations or related field 8-10 years’ PR/communications experience LA Salary range: $145,000 - $180,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications. The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: Medical Vision 401k (with employer match) Tuition Reimbursement Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul Short-Term Disability Paid Employee Family Leave Family Building Benefit Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity,
marital status or citizenship status. We makeour careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com . This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered. Apply for this job
* indicates a required field First Name * Last Name * Email * Phone Location (City) Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf Employment Title Select... Start date year End date month Select... End date year Current role Education School Select... Degree Select... Select... Select... Start date year End date month Select... End date year LinkedIn Profile What is your desired salary? * Are you currently employed by an IPG company? * Select... Are you legally authorized to work for all employers in the United States? * Select... Do you now or will you in the future require sponsorship for continued work authorization? * Select... Privacy Notice * Select... To submit this application you must agree to the IPG DXTRA eRecruiting Privacy Notice . At IPG DXTRA, we oversee several core award-winning agencies such as The Weber Shandwick Collective, Golin, Jack Morton, Octagon, DeVries and Momentum. I also certify that the information contained on this form, my resume/C.V., any other attachments and any other information that I or anyone acting on my behalf provides to the Company during the hiring process is correct and complete. I understand that any misrepresentation or omission in this application will be cause for denial or termination of employment. I understand that all employment offers are contingent based upon the results of employment and educational background checks. I agree to execute any consent forms necessary for the Company to conduct its lawful pre-employment checks. I hereby authorize the Company to conduct a criminal and/or credit history background check. I also release the Company and its employees, my prior employers and listed educational institutions from any and all liability in connection with any such contact or disclosures. If hired, I agree to abide by all of the Company rules and regulations and I understand that if employed my employment is “at will”. By this, I understand that my employment can be terminated with or without cause and with or without notice at any time, at the option of myself or the Company. How did you hear about us? * Select... Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Circa - IPG DXTRA’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability
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We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury
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We Are Seeking We are seeking a strong Vice President to join our Media Relations team within our Health Practice . We are looking for someone who knows the media landscape, has a unique experience telling stories, and strong ability to counsel clients on and execute integrated media relations strategy. The following is a general outline of primary responsibilities. What You Will Be Doing Serves as key integrated team member and day-to-day client contact in support of strategic earned media campaigns, including developing media relations action plans, goals and objectives, media targets, story angles and outreach approaches, in collaboration with and support from senior media relations experts Develop a strong understanding of the client’s business and target audiences, and work collaboratively with strategists, digital and creative team members to deliver solutions that meet program objectives. Foster growth and team talent as a leader on the health media team, including management of mid to junior health media team members. Have positive relationships with health, business and consumer reporters, understand industry issues that directly and indirectly affect clients and the media landscape, and analyze and distill meaningful insights from media coverage. Generate story ideas and topic angles, oversee team in developing media materials, and pitch media to land earned coverage. Develop and lead corporate communications and executive visibility programs for leadership, including research/vetting opportunities, speaking/events, thought leadership content and awards. Develop strategic messaging for clients and support creation of media plans and proposals that take an integrated approach to driving awareness with target audiences. Leverage external voices (e.g. advocates, physicians, patients, bloggers/vloggers and other relatable voices) to impact clients, their brands and marketing goals. Provide thoughtful recommendations for content creation and distribution across multiple channels to support paid, owned and earned channels. Support creative ideation on a consistent basis. Participation in office-wide initiatives, seminars, and meetings to further professional learning and development. Actively participate in agency development and assist with new business. Business Acumen– align talent strategies to drive business goals Client Service– client focus and ability to build trust and rapport across all levels Proactivity – exhibit relentless pursuit for new and innovative talent strategies Collaboration– build strong relationships at all levels across the organization Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues Qualifications Bachelor’s Degree in Marketing, Communications, Public Relations or related field 8-10 years’ PR/communications experience LA Salary range: $145,000 - $180,000 Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications. The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including: Medical Vision 401k (with employer match) Tuition Reimbursement Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul Short-Term Disability Paid Employee Family Leave Family Building Benefit Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity,
marital status or citizenship status. We makeour careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com . This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered. Apply for this job
* indicates a required field First Name * Last Name * Email * Phone Location (City) Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf Employment Title Select... Start date year End date month Select... End date year Current role Education School Select... Degree Select... Select... Select... Start date year End date month Select... End date year LinkedIn Profile What is your desired salary? * Are you currently employed by an IPG company? * Select... Are you legally authorized to work for all employers in the United States? * Select... Do you now or will you in the future require sponsorship for continued work authorization? * Select... Privacy Notice * Select... To submit this application you must agree to the IPG DXTRA eRecruiting Privacy Notice . At IPG DXTRA, we oversee several core award-winning agencies such as The Weber Shandwick Collective, Golin, Jack Morton, Octagon, DeVries and Momentum. I also certify that the information contained on this form, my resume/C.V., any other attachments and any other information that I or anyone acting on my behalf provides to the Company during the hiring process is correct and complete. I understand that any misrepresentation or omission in this application will be cause for denial or termination of employment. I understand that all employment offers are contingent based upon the results of employment and educational background checks. I agree to execute any consent forms necessary for the Company to conduct its lawful pre-employment checks. I hereby authorize the Company to conduct a criminal and/or credit history background check. I also release the Company and its employees, my prior employers and listed educational institutions from any and all liability in connection with any such contact or disclosures. If hired, I agree to abide by all of the Company rules and regulations and I understand that if employed my employment is “at will”. By this, I understand that my employment can be terminated with or without cause and with or without notice at any time, at the option of myself or the Company. How did you hear about us? * Select... Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Circa - IPG DXTRA’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability
Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form?
We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury
Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
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