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As an Application Developer, you'll guide solutions and develop and implement channel assets for multichannel marketing and transactional campaigns. You'll write responsive code and programmatic scripting languages across email, SMS, and Push channels and support technical Direct Mail initiatives. You'll use performance analytics to inform technical recommendations and proactively drive innovative solutions. About the role Develop and deploy multi-channel marketing campaigns (email, SMS, Push, web, etc.) Write clean, efficient, and responsive HTML/CSS code for emails and landing pages Write scripting languages to create highly personalized communication experiences Use GitHub and VSCode for development, peer code review, and archival Collaborate with cross-functional teams on multi-channel asset design, understand business requirements, and build partnerships in designing technical solutions Proactively identify problems and create solutions or process efficiencies Ensure accuracy across various devices and email clients Leverage company-approved AI tools to innovate, drive efficiency, and optimize Guide the implementation of advanced marketing application strategies, solutions, and processes Stay updated on industry best practices, emerging trends, and skills in digital marketing, Marketing Technology, and Salesforce Marketing Cloud, and share resources with the team Uphold CAN-SPAM and other email regulatory and compliance laws About you Minimum qualifications 3 years of experience building responsive emails Experience with marketing automation or email sending platforms Proficient in HTML/CSS and AMPScript, or a related scripting language Proficient in Salesforce Marketing Cloud Understanding of email marketing principles, A/B testing methodologies, industry best practices, and engagement metrics Understanding of interactive email and landing page development Experience with email quality assurance testing practices, email deliverability, and tools like Litmus, Email on Acid, Validity, etc. Understanding of email security protocols (SPF/DKIM, DMARC) Understanding of CAN-SPAM, GDPR, CCPA, or other compliance laws Excellent problem-solving, communication, and analytical skills, with the ability to manage multiple projects and prioritize tasks effectively Preferred qualifications Bachelor's degree in Computer Science, Information Technology, Engineering, Marketing, or a related field Salesforce Marketing Cloud Email Specialist Certification Experience with AMPScript, JavaScript, SSJS, or JSON Experience in technical documentation and using AI for optimization Familiarity with source control, git flow, pull requests in GitHub, AzureDevOps, or similar tools Experience with multi-channel development including web landing pages, SMS, Push Notifications, In-App messaging, etc. Experience collaborating with technology, mobile, data analytics, product strategy, or marketing teams Ability to provide direction, identify solutions, and leverage data and metrics to solve business problems Understanding of data ingestion, configuration, and marketing technology integrations Knowledge of project management tools like Azure DevOps, Monday.com, Jira, ServiceNow, WorkFront, and Agile methodologies Experience with Adobe Creative Suite, Figma, Lucid, Confluence, or related tools Previous experience in Fin-Tech, especially in mortgage, real estate, or financial services What you'll get Our team members fuel our strategy, innovation, and growth. We prioritize your health and well-being and offer various perks and benefits to support your personal and professional life. Check out our full list of

Benefits and Perks . About us Headquartered in Detroit,

Rocket Loans

aims to create the simplest, fastest personal loan process. Our team combines passionate new members with experienced veterans from Rocket Mortgage to build a user-friendly lending platform. We are committed to continuous improvement and fostering an inclusive culture that encourages innovation and positive impact. Join us to achieve your career goals while helping clients reach their financial aspirations. This job description outlines primary responsibilities and may be modified at the company's discretion. Employment decisions are not based on protected characteristics. We provide reasonable accommodations for qualified individuals with disabilities. Contact

Careers@myrocketcareer.com

for accommodations.

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