Alumni Marketing Manager
University of California - Santa Barbara, California, us, 93190
Work at University of California
Overview
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Overview
ALUMNI EXTERNAL REL SPEC 2 (006298)
Job Code:
6298
Job Open Date:
4/8/25
Application Review Begins:
4/23/25
Department Code (Name):
ALUM (ALUMNI AFFAIRS OFFICE) Percentage of Time:
100
Union Code (Name):
99 – Non-Represented (PPSM) Employee Class (Appointment Type):
Staff: Career
FLSA Status:
Non-Exempt
Classified Indicator Description (Personnel Program):
PSS
Salary Grade:
Grade 19
Pay Rate/Range:
The budgeted salary range that the University reasonably expects to pay for this position is $28.74 - $35.44/hr. Salary offers are determined based on final candidate qualifications and experience; the budget for the position; and the application of fair, equitable, and consistent pay practices at the University. The full salary range for this position is $28.07 - $48.28/hr.
Work Location:
1104 Mosher Alumni House Working Days and Hours:
8 am – 5 pm Monday – Friday Benefits Eligibility:
Full Type of Remote or Hybrid Work Arrangement, if applicable:
Hybrid (Both UC & Non-UC locations) Max of 2 days per week hybrid scheduling* *As long as hybrid arrangements are approved by the Division of Institutional Advancement. University has the authority to change or revoke hybrid scheduling with reasonable notice. Incumbent must be available to be in the office full time should operational needs require it. Special Instructions:
For full consideration, please include a resume and a cover letter as part of your application. Department Marketing Statement: The mission of the Santa Barbara Alumni Association is to build mutually beneficial lifelong relationships with UCSB Alumni for the purpose of promoting philanthropy, mobilizing for advocacy and providing opportunities for service to UC Santa Barbara. Brief Summary of Job Duties:
The Alumni Marketing Manager will lead the development, coordination, and execution of strategic online alumni engagement and marketing for UC Santa Barbara Alumni. This leadership position will create a dynamic online presence that enhances alumni's brand, fosters engagement, inspires philanthropy, and supports the University's mission through innovative communication strategies and programming. The Manager reports to the Associate Director and supervises student interns. The ideal candidate will possess a strong background in marketing, data-driven decision-making, and the ability to work collaboratively across teams. This role requires creativity, strategic thinking, and a passion for building long-term relationships with alumni to help strengthen the university's alumni network. Required Qualifications: 1-3 years of progressive experience with digital content creation, social media management, managing email marketing platforms similar to Emma and making basic CMS webpage updates 1-3 years of experience in Marketing and Communications Social media expertise Must possess proficient knowledge of MS Office, Google Workspace, Adobe Creative Suite, Canva and ability to quickly learn various software programs Preferred Qualifications: Bachelor's Degree 1-3 years of experience facilitating meetings and supervision of staff Project management skills Graphic Design experience Must be able to work occasional evenings and weekends. Misconduct Disclosure Requirement: As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegation or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations or while under investigation in an administrative or disciplinary proceeding involving misconduct; or have filed an appeal of a finding of misconduct with a previous employer. Job Duties: 45% Marketing and Communication Strategy and Graphic Design:
Designs and executes multichannel, segmented marketing and communication strategies and campaigns to enhance alumni engagement online and in person. Collaborates with staff to develop and design dynamic campaign assets to promote alumni events, benefits, and programs. 45% Digital/Database Management:
Manages alumni-focused digital platforms, including social media, email marketing, websites, and event tools. This includes distributing content across digital platforms to foster alumni connectivity and community, closely monitoring social media platforms, engaging with followers, and tracking alumni engagement using key performance indicators (KPIs). 10% Event Support:
Records, edits and shares event content for alumni outreach. Represents the Alumni team at events, capturing promotional materials and fostering alumni connections. As a condition of employment, you will be required to comply with the University of California Policy on Vaccination Programs. Equal Employment Opportunity:
UC Santa Barbara is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status. Reasonable Accommodations:
The University of California endeavors to make https://jobs.ucsb.edu accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact Katherine Abad in Human Resources at 805-893-4664 or email katherine.abad@hr.ucsb.edu. If you would like to check the status of your application, please log into the Candidate Gateway where you applied and click on 'my activities'.
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