The Amazing Race is hiring: Title SEO Analyst in New York
The Amazing Race - New York, NY, United States, 10261
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SEO Analyst
42716
New York, NY, US, 10036
Marketing
New York
Full-Time
Fully Remote
The SEO Analyst will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers for our portfolio of sites. This role will work primarily with our (News & Sports) sites.
Successful candidates will have proven success working with, and optimizing, multiple sites.
Primary Responsibilities
- Perform day-to-day SEO operations including keyword research, on-page auditing, and technical auditing
- Continuously audit and, working with the (News/Sports) SEO Director and editorial teams, creatively adjust content strategy to maximize quality and traffic conversion
- Use SEO tools effectively to identify opportunities
- Monitor SEO performance against KPIs
- Provide reports demonstrating the success of SEO strategies
- Collaborate with internal teams – Product, Editorial, etc. – to improve SEO tactics
- Stay updated on SEO industry trends/news, especially AI's impact on search, and how to generate traffic within AI on and off Google
Basic Qualifications
- 4+ years of experience in an SEO role
- Strong knowledge of SEO processes, algorithms, and tools
- Experience with SEO tools - crawlers, GSC, competitive analysis, keyword tools, etc.
- Excellent communication skills
- Experience with news SEO – Google News / Discover / Bing News (preferred)
- Experience with App Store / Google Play Store optimization (a plus)
- Ability to work collaboratively with cross-functional teams