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General Sales Manager

Hearst Television, Westbrook, ME, United States

The story is yours!

Salary min: $140,000.00

Salary max: $150,000.00

Duration: Full Time

General Sales Manager

WMTW and WPXT, the ABC and CW affiliates in Westbrook/Portland Maine is looking for an experienced General Sales Manager with a record of success. You have motivational and sales skills along with experience of 5+ years as a General Sales Manager or Local Sales Manager, or equivalent experience. You have skills in budgeting, forecasting, managing inventory, recruiting accomplished sales people and generating revenue. You will report to the President and General Manager.


  • Manage and guide an experienced sales team to achieve station goals on all platforms
  • Develop, implement, and communicate sales strategies and action plans
  • Manage stations inventory and rates
  • Meet with clients and advertisers to maintain high visibility in the community
  • Create and manage non-traditional revenue and new business projects
  • Communicate with station's national rep firm to set goals and objectives
  • Work with the promotion department to create sales opportunities
  • Work with General Manager and other department managers to accomplish station goals


  • Five years broadcast sales management experience
  • Must have experience with transactional, new business, digital and multi-platforms sales
  • Have, motivational and sales skills to accomplish success
  • Must have the ability to price, forecast, and budget and implement a clear plan and vision
  • Creative selling abilities
  • Valid driver's license and reliable automobile
  • Related military experience will be considered

Diversity Statement

At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.


Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs

About Hearst Television

Every career with Hearst Television is like a story. How it develops, where it takes you, the milestones you reach along the way – you’ve got a lot to look forward to as your unique career story unfolds.

Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households. Through its partnership with nearly all of the major networks, Hearst Television distributes national content over nearly 70 video channels including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella and more.

Hearst Television is recognized as one of the industry's premier companies. It has been honored with numerous awards for distinguished journalism and industry innovation, including the Walter Cronkite Award for political journalism, the national Edward R. Murrow Award, the DuPont-Columbia Award and the George Foster Peabody Award.

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