Digital United
Director of Marketing Services
Digital United, Boston, Massachusetts, us, 02298
Primacy is a human-centered, digital-first agency that crafts purposeful and pivotal brand experiences in healthcare, higher ed and financial services. Trusted for our expertise and chosen for our creativity, our team of seasoned pros deliver boldly imagined, thoughtfully crafted and hugely successful experiences that elevate brands and enterprise value.Primacy's MarketingServicesteam willcraft omnichannelmarketingstrategies-backedin data and laced with insights -that connect to the hearts andminds of target audiences, motivating them to act. We'll activateagainstactionable plans that enhance the human experience anddrive meaningful business results for our clients. Meanwhile,we'llaccelerate our own business growth as we help our mission-driven clients to do even better.The Director of Marketing Services will lead, build, and grow the team, playing a critical role in marketing the brilliant experiences we've poured our hearts into building.
What You'll Do :Continue building the discipline around Marketing Services within the Primacy Delivery teamPrep, lead, and facilitate Strategic Workshops with clients when the conversation centers around marketing servicesCraft actionable, insight-infused, data-packed, ideas-led marketing strategies that inspire our clients and strive towards business resultsCreate tactical action plans to help clients visualize the tactics, priorities and resources required to deliver on the strategyDetermine the smartest way to build the discipline; explore all options when it comes to activating against the workCommit to creating only the highest quality work by being relentless in pursuit of brevity, clarity, insight-backed strategies, actionable plans, engaging, highly visual deliverables, and ideas-packed plans that energize clientsPartner with all delivery teams at Primacy and our sister agencies (Mediate.ly and Zensource) to produce award winning work in the most efficient, effective way possibleAssist the team with creating accelerators with which we utilize as the starting point for each marketing services deliverableInnovate our service offering, evolving our current deliverable offerings and creating net new services based on client demandIdeate ways to streamline our process to improve gross marginActively work in our software and tools platforms to generate insights that inform strategies and drive big ideasWhat it takes to succeed in this role :
7-9 years of marketing and sales/support experience leading and managing marketing teamDigital agency experience is a must, preferably experience in New Business as wellTools experience must include MiroMust work well with teams and have a positive, goal-oriented attitudeCandidate must be detail-oriented, organized and an efficient time managerProven ability to meet deadlines and to deliver revenue targetsAbility to think both creatively and strategically, as well as skillfully articulate ideasApply market knowledge to help define internal marketing strategies and inform agency growth potentialAbility to lead account relationship, define campaign performance objectives and ID strategiesA self-starter who is also extremely innovative, professional and resourcefulA leader who can help mentor and drive current team members
Who You Are :
Uphold excellence every step of the wayConstantly adapting, flexing, solving and evolving at the speed of customer needsThink bigger and challenge prior assumptionsHave your teammates' backs; challenge one another and support their success; when they win, we all doRelentlessly push the work quality and efficiency; work smarter, not harderSpeak up with new ideas; ask "why" for clarity, context, and clear directionEvolve your game; be a student of your craft; lifelong learnerChannel your ambition into action; pursue the rabbit hole and dig deeper for strategic insights - our clients will benefitDeliver work that drives our clients' businesses forward; seek to understand how the work performs and impacts their business; curiosity is kingHold yourself accountable (we're all (fun!) adults here); meet your deadlinesProactively communicate progress to your team
The Perks :
The best co-workers you'll ever findUnlimited PTOMedical, Dental, Vision, 401kAnnual bonuses for all levelsOngoing training opportunitiesPlanned outings and team events (remote workers included!)
An Equal Opportunity EmployerWe do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.
What You'll Do :Continue building the discipline around Marketing Services within the Primacy Delivery teamPrep, lead, and facilitate Strategic Workshops with clients when the conversation centers around marketing servicesCraft actionable, insight-infused, data-packed, ideas-led marketing strategies that inspire our clients and strive towards business resultsCreate tactical action plans to help clients visualize the tactics, priorities and resources required to deliver on the strategyDetermine the smartest way to build the discipline; explore all options when it comes to activating against the workCommit to creating only the highest quality work by being relentless in pursuit of brevity, clarity, insight-backed strategies, actionable plans, engaging, highly visual deliverables, and ideas-packed plans that energize clientsPartner with all delivery teams at Primacy and our sister agencies (Mediate.ly and Zensource) to produce award winning work in the most efficient, effective way possibleAssist the team with creating accelerators with which we utilize as the starting point for each marketing services deliverableInnovate our service offering, evolving our current deliverable offerings and creating net new services based on client demandIdeate ways to streamline our process to improve gross marginActively work in our software and tools platforms to generate insights that inform strategies and drive big ideasWhat it takes to succeed in this role :
7-9 years of marketing and sales/support experience leading and managing marketing teamDigital agency experience is a must, preferably experience in New Business as wellTools experience must include MiroMust work well with teams and have a positive, goal-oriented attitudeCandidate must be detail-oriented, organized and an efficient time managerProven ability to meet deadlines and to deliver revenue targetsAbility to think both creatively and strategically, as well as skillfully articulate ideasApply market knowledge to help define internal marketing strategies and inform agency growth potentialAbility to lead account relationship, define campaign performance objectives and ID strategiesA self-starter who is also extremely innovative, professional and resourcefulA leader who can help mentor and drive current team members
Who You Are :
Uphold excellence every step of the wayConstantly adapting, flexing, solving and evolving at the speed of customer needsThink bigger and challenge prior assumptionsHave your teammates' backs; challenge one another and support their success; when they win, we all doRelentlessly push the work quality and efficiency; work smarter, not harderSpeak up with new ideas; ask "why" for clarity, context, and clear directionEvolve your game; be a student of your craft; lifelong learnerChannel your ambition into action; pursue the rabbit hole and dig deeper for strategic insights - our clients will benefitDeliver work that drives our clients' businesses forward; seek to understand how the work performs and impacts their business; curiosity is kingHold yourself accountable (we're all (fun!) adults here); meet your deadlinesProactively communicate progress to your team
The Perks :
The best co-workers you'll ever findUnlimited PTOMedical, Dental, Vision, 401kAnnual bonuses for all levelsOngoing training opportunitiesPlanned outings and team events (remote workers included!)
An Equal Opportunity EmployerWe do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.