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Bailey's Fine Jewelry

Marketing E-Commerce Manager

Bailey's Fine Jewelry, Raleigh, North Carolina, United States, 27601


Job Title: Marketing E-Commerce Manager

- Bailey’s Fine JewelryJob Overview:We are seeking a passionate and driven Marketing E-Commerce Manager to join our dynamic team at Bailey’s Fine Jewelry. The ideal candidate will be proficient in both Shopify and WordPress, with a deep understanding of e-commerce operations, website management, online product management, and website administration. As the E-Commerce Manager, you will play a crucial role in enhancing our online presence, driving sales, and ensuring a seamless shopping experience for our customers.Responsibilities:Website Management:

Oversee the day-to-day operations of the website across all brandsCreate and manage web pages, product tags, product categories, and more as specified by the marketing team and merchandising team.Manage product listings, ensuring accurate and engaging product descriptions, high-quality images, and relevant details.Monitor website performance, troubleshoot issues, and collaborate with technical support when necessary.Monthly website/google analytics reporting with recommendations for future enhancements

Content Creation and Page Management:

Create new pages as needed, including product pages, landing pages, and promotional pages as specified by the marketing teamOptimize existing pages for search engines (SEO) to improve visibility and search rankings.Ensure consistent branding and design across all online platforms.Index current pages for SEO improvementsImplement/update and adhere to brand standards provided by vendor partners

Customer Experience:

Collaborate with the Virtual Sales team to address any customer inquiries related to the website, products, and orders.Implement user-friendly features to enhance the overall customer experience (gift card experience, wishlist experience, etc.)

Collaboration and Communication:

Act as the point person for all website-related matters, coordinating with cross-functional teams such as marketing/virtual sales, merchandising, and IT.Communicate updates, changes, and enhancements to relevant stakeholders.Work closely with CMO and Marketing Director

to develop strategies to drive profitable growth.Willingness to understand and work closely with our POS systemStreamline and maintain internal stock search to improve end-user function

Qualifications:Proven experience as a Marketing E-Commerce Manager or similar roleProficiency in Shopify and WordPress is a must.Strong understanding of e-commerce operations, website administration, and online product management.Understanding of SEO best practices and how to implement changes to improve SEOExcellent attention to detail and organizational skills.Creative mindset with the ability to enhance the visual appeal of product listings and website pages.Strong analytical skills to interpret data and make informed decisions.Effective communication and collaboration skills.Our Marketing E-Commerce Manager will work full-time, in person, at our Bailey’s Corporate Office.