Digital Operations - Digital Marketing Specialist

Net2Source Inc. is an award-winning total workforce solutions company recognized by Staffing Industry Analysts for our accelerated growth of 300% in the last 3 years with over 5500+ employees globally, with over 30+ locations in the US and global operations in 32 countries. We believe in providing staffing solutions to address the current talent gap - Right Talent - Right Time - Right Place - Right Price and acting as a Career Coach to our consultants.

Job Description: Omnichannel Marketing Specialist

Hybrid 50%

The U.S. Omnichannel Strategy team leads omnichannel planning, execution, and measurement in close partnership with Brand, Agency, Business Insights and Production teams. In this role, you will be responsible for the management and execution of omnichannel engagement plans to support a Client brand. You will serve as a dedicated point-of-contact for a cardiovascular or immunology brand working with the Director, Omnichannel. This role requires internal matrix collaboration (Production, Brand, Capabilities, Business Insights & Analytics) and management of external partners such as digital and media agencies. Candidates for this position should have experience in pharmaceutical DTC and HCP digital marketing, Agency management, Brand partnership and MLR approval processes.

Purpose/Objective of the job:Serves as a dedicated point-of-contact for a brand, their digital and media agencies, ensuring seamless execution of omni-channel campaigns/tactics aligned to the brand strategy.

Key Responsibilities and Major Duties:Contribute DTC and HCP omni-channel engagement recommendations based upon customer insights and brand strategyDraft and review creative briefs and other necessary requirements documentation to support the development of branded and unbranded digital programsLead internal MLR review processes and work with external partners to ensure timely and accurate preparation of digital programs (e.g., CRM, third-party programs, media, websites, mobile, eMail, social media, SEO/SEM, IVA, Field-Trigger e-mails, etc.)Partner with the Brand, digital agencies, media partners and the Client Production team to define project strategy, scope, timelines, and deliverablesLead pull through of DTC and HCP digital tactics and media programs that drive business impactCollaborate with Business Insights & Analytics to ensure KPI identification, measurement plans, and ongoing reporting/optimization of digital programs based on insights and analyticsDrive innovation by partnering with Brands, external partners and capability leads to develop innovative new digital tacticsMonitor project status and provide regular reporting on progress, challenges, and solutionsDemonstrated digital and DTC/HCP program experienceDemonstrated ability to track and manage annual digital programs100% on-site 5 days a week

Specific Job Responsibilities:Bachelor's degree with minimum 5-7 years industry, (pharmaceutical/biotech or related marketing or media agency) experience.Experience in pharmaceutical omnichannel strategy and digital marketingExperience leading digital engagement, channel, and analytics activitiesProven ability in managing digital agencies, vendors, and cross-functional support teamsCompetence in developing, evaluating, and activating media plansDemonstrated ability to successfully navigate internal MLR review processesPrior Digital or Media Marketing Agency experience is a plusStrong oral and written communication skillsExperience with Microsoft Excel, PowerPoint, Veeva PromoMats, AdobeAnalytics, WorkFront, Veeva CRMAdditional Job Requirements:None

Why work with us - At Net2Source, we believe everyone has an opportunity to lead. We see the importance of your perspective and your ability to create value. We want you to fit in-with an inclusive culture, focus on work-life fit and well-being, and a supportive, connected environment; but we also want you to stand out-with opportunities to have a strategic impact, innovate, and take necessary steps to make your mark. We help clients with new skilling, talent strategy, leadership development, employee experience, transformational change management and beyond.

Equal Employment Opportunity Statement:Net2Source is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Awards and Accolades:America's Most Honored Businesses (Top 10%)Awarded by USPAAC for Fastest Growing Business in the US12th Fastest Growing Staffing Company in USA by Staffing industry Analysts in the US (2020, 2019, 2020)Fastest 50 by NJ Biz (2020, 2019, 2020)INC 5000 Fastest growing for 8 consecutive years in a row (only 1.26% companies make it to this list)Top 100 by Dallas Business Journal (2020 and 2019)Proven Supplier of the Year by Workforce Logiq (2020 and 2019)2019 Spirit of Alliance Award by Agile12018 Best of the Best Platinum Award by Agile12018 TechServe Alliance Excellence Awards Winner2017 Best of the Best Gold Award by Agile1(Act1 Group)

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