Mediassociates
Paid Search Engine Marketing (SEM), Strategist
Mediassociates, Sandy Hook, Connecticut, us, 06482
Position: Paid Search Engine Marketing (SEM), Strategist
Company: Mediassociates, 75 Glen Road, Sandy Hook, CT 06482
Overview : Mediassociates is a leading independent media planning, buying and analytics agency located in Fairfield County, Connecticut. It leverages an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, Mediassociates leads clients through the ongoing revolution in media and technology. Mediassociates has been named an Adweek Fastest Growing Agency and an AdAge Best Place to Work. We are seeking a
Senior Strategist, Paid Search
who will play an important role in our future growth plans.
Job Description:
The ideal candidate for our
Paid Search Engine Marketing, Strategist
position is passionate about digital media, specifically Search Engine Marketing (SEM). This candidate is a self-starter, go-getter, and always looking to grow professionally and proactively share knowledge with team members. The candidate has proven experience managing complex digital campaigns from inception, implementation, and ongoing management to exceed client set goals/KPIs. Ability to work under pressure while having multiple responsibilities and tight deadlines is essential. Staying up-to-date in the latest Paid Search digital technologies, techniques, trends and best practices will contribute to your overall success. Attention to detail is a must.
Job Responsibilities:Develop, manage, and optimize integrated Paid Search Engine Marketing (SEM), YouTube, Shopping, Google Display Network (GDN) campaigns based on industry best practices.Perform market research, competitive analysis, and keep up to date with emerging trendsParticipate in and help lead internal and client presentations on performance reporting and insights, opportunities, and emerging trendsAssist in leading further development of processes and automation, optimization schedules, training, and overall capabilities across internal teamsFoster a "one-team" mindset, and be willing to help assist team members where neededSkills & Experience:
Minimum of 3 years of experience working in the paid search ecosystemAgency experience requiredSolid understanding of Paid YouTube strategies and best practices preferredStrong foundation and passion for digital media and advertising landscape. Experience in running tactics outside of search a plusProven track record of successfully managing complex client campaigns and relationships against performance metricsExperience utilizing bid-management platforms (Search Ads 360, Skai, Marin) to support and manage campaignsExpertise within Google/Bing editor platformsStrong oral and written communication skills with ability to speak with and present to internal and external stakeholders of all levelsGoogle / Microsoft Certification preferredStrong analytical and technical aptitude including Microsoft Excel and math proficiencyAbility to think proactively, maintain a high level of productivity, and manage multiple prioritiesDesire to work within a collaborative team setting while also being able to work independently
Our office is located in Sandy Hook, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year.
Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.
Company: Mediassociates, 75 Glen Road, Sandy Hook, CT 06482
Overview : Mediassociates is a leading independent media planning, buying and analytics agency located in Fairfield County, Connecticut. It leverages an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, Mediassociates leads clients through the ongoing revolution in media and technology. Mediassociates has been named an Adweek Fastest Growing Agency and an AdAge Best Place to Work. We are seeking a
Senior Strategist, Paid Search
who will play an important role in our future growth plans.
Job Description:
The ideal candidate for our
Paid Search Engine Marketing, Strategist
position is passionate about digital media, specifically Search Engine Marketing (SEM). This candidate is a self-starter, go-getter, and always looking to grow professionally and proactively share knowledge with team members. The candidate has proven experience managing complex digital campaigns from inception, implementation, and ongoing management to exceed client set goals/KPIs. Ability to work under pressure while having multiple responsibilities and tight deadlines is essential. Staying up-to-date in the latest Paid Search digital technologies, techniques, trends and best practices will contribute to your overall success. Attention to detail is a must.
Job Responsibilities:Develop, manage, and optimize integrated Paid Search Engine Marketing (SEM), YouTube, Shopping, Google Display Network (GDN) campaigns based on industry best practices.Perform market research, competitive analysis, and keep up to date with emerging trendsParticipate in and help lead internal and client presentations on performance reporting and insights, opportunities, and emerging trendsAssist in leading further development of processes and automation, optimization schedules, training, and overall capabilities across internal teamsFoster a "one-team" mindset, and be willing to help assist team members where neededSkills & Experience:
Minimum of 3 years of experience working in the paid search ecosystemAgency experience requiredSolid understanding of Paid YouTube strategies and best practices preferredStrong foundation and passion for digital media and advertising landscape. Experience in running tactics outside of search a plusProven track record of successfully managing complex client campaigns and relationships against performance metricsExperience utilizing bid-management platforms (Search Ads 360, Skai, Marin) to support and manage campaignsExpertise within Google/Bing editor platformsStrong oral and written communication skills with ability to speak with and present to internal and external stakeholders of all levelsGoogle / Microsoft Certification preferredStrong analytical and technical aptitude including Microsoft Excel and math proficiencyAbility to think proactively, maintain a high level of productivity, and manage multiple prioritiesDesire to work within a collaborative team setting while also being able to work independently
Our office is located in Sandy Hook, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year.
Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.