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HelloFresh

Associate Director, Design

HelloFresh, New York, New York, us, 10261


HelloFresh is in search of an Associate Director of Design to join our internal Brand Creative team. The ideal candidate will partner with the Senior Director of Creative and Associate Director of Copy, to help lead and grow our New-York-based Brand Creative Team, while helping to bring our brands to life across every aspect of the business-from setting visual design standards across channels, to developing innovative video content that helps boost brand awareness, to evolving our brand guidelines. You see the big picture, but also believe that great brands and great design comes down to execution and the details.

The ideal candidate has experience in developing performance-driven creative across all platforms, as well as conceptualizing and executing brand campaigns that include everything from paid social, to out-of-home, to TV commercials. In addition, you'll lead a team of talented designers, foster their professional development, and create the ideal conditions for them to do great work. This role is equal parts people manager and creative.You will...

Oversee the development and execution of creative campaigns for both growth and brand marketingDrive performance marketing assets and channels to the next levelLead the team to develop innovative creative across all video platforms including Paid Social (YouTube, Facebook, Instagram, and TikTok) and also streaming and televisionWork closely with our in-house studio team on both still and video creativeManage the daily work moving through the Brand Creative team, while also being hands on and contributing to team outputsWork cross-departmentally to ensure projects are moving according to timelines, and all necessary assets are in placeGuide project briefing and scoping to ensure a balance of results and great creative workFoster an environment that encourages intelligent risk taking, innovation and creativityGrow, mentor and inspire a creative team of visual designersAssume a leadership role on the brand teamYou are...

Someone who takes a human-first approach and is highly collaborativeDriven by creative excellence and a desire for improvement-if something is broken, you're the first to roll up your sleeves and try to fix itCommitted to thoughtful feedback and teaching your craft, with a willingness to jump in and do the work yourself tooHighly organized with leadership-level communication and a thorough understanding of project management and processA culture fit; someone who interacts with positivity, professionalism, passion, emotional intelligence, and empathyFamiliar with entrepreneurial and tech-driven creative environmentsYou have...A background in graphic design, art direction or creative directionExperience being on set for both photo and video productions (experience working on TV spots is a plus)Relevant experience with high-growth tech and/or lifestyle brands7+ years' experience at a creative/branding agency or design-led consumer brand3+ years' experience in a creative leadership roleWorking knowledge of design software and a hands-on approach to the workA strong, dynamic portfolio that showcases you skills in both still and video workStrengths in visual storytelling through images and video creativeThe ability to thrive in a fast-paced, collaborative environmentWork on food and beverage is a major plusYou'll get...

Competitive salary, 401k with company match that vests immediately upon participation, and company equity plan based on roleGenerous PTO, including sabbatical, and parental leave of up to 16 weeksComprehensive health and wellness benefits with options at $0 monthly, effective first day of employmentTuition reimbursement for continuing educationUp to 75% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)Access to 7 different Employee Resource Groups (ERGs) including those for BIPOC, women, veterans, parents, and LGBTQ+Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

Position is eligible to participate, contingent on Supervisory Board Approval, in HelloFresh's equity program.

This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.

New York Pay Range

$122,500-$175,000 USD