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Bayone

Specialist SEO Technical

Bayone, Katy, Texas, United States, 77494


Work Experiences:

2+ years of SEO-specific experience required

Skills:

Curiosity with a desire to learn new thingsNot afraid to ask questionsKnowledge of search engine algorithms and their effects on SERPsExperience developing and executing creative campaigns that encourage natural in-bound linkingDemonstrated understanding of web analytics such as Google Analytics or Adobe Analytics and KPI'sFamiliarity with tools like Search Console, Screaming Frog, SEMRush, and Ahrefs.High attention to detail, excellent organization skills, and efficient problem solverProficient in Excel or Google SheetsRequired to stay abreast of current SEO strategies, tactics, algorithm shifts, and trendscceptable level of hearing and vision to perform job dutiesUtilization of HTML, CSS, and knowledge of JavaScript

Education:

High school diploma or equivalent requiredEducation:

SEO training experience preferredBachelor's degree in relevant field of study or equivalent years of related work experienceResponsibilities:

Collaborate with SEO counterparts and leaders to create strategies, execute tactics, and launch campaigns specific to generate in-bound links to Academy.comPrioritize tasks and manage deadlines in a fast-paced environmentPreform keyword/topic research using tools like SEMRush to optimize content (articles, products pages, and category pages)Utilize reporting and analysis tools to generate reports that track and communicate the business impact of SEO initiativesUse Screaming Frog and other tools to conduct site-wide and page level audits to identify issues and ensure the site is properly configured to maximize search engine visibilityIdentify and execute continual improvements on site structure, URL structure, page constructions, content, and keyword listsPresent SEO recommendations for site redesigns, product enhancements, and new site featuresOptimize websites for search engines, real-time search, mobile search, video search, and image searchPartner with external individuals and companies to drive in-bound links to Academy.comDefine and assist in development of content for syndication to third party websites and info-graphics to publish on internal and external websitesPerform competitive analysis and present findings in compelling waysPerform comparative analysis, track, and report resultsPartners with other members of the eCommerce team, external departments, and vendors to execute projects effectively and efficientlyDevelop a thorough understanding of Academy policies, procedures, and safety rulesDuties may change; team member may be required to perform other duties as assigned