Lockton, Inc.
Content Strategist
Lockton, Inc., Kansas City, Missouri, United States, 64101
Job Summary:
Overview:
Lockton Companies is looking to add a Content Strategist to support our People Solutions line of business with its external and internal content strategy and execution to achieve Lockton business objectives. The Content Strategist will work with the People Solutions business and Lockton marketing teams to develop, coordinate, and support external and internal content that appeals to U.S. employers and group health plan sponsors, while ensuring consistent message delivery.
The Content Strategist will enable faster innovation, development, and delivery of content to both internal and external audiences and serve as a dedicated resource to ensure People Solutions content is meeting all those objectives above. This position will assist in the improvement of the content development process including managing an editorial calendar, explore innovations for increased efficiency, and collaborate across disciplines, geographies, and/or lines of business, as needed. They will also apply content across Lockton’s multiple channels and platforms, including newsletters, websites, social media, and more.
Responsibilities:
• Develop, coordinate, and execute content strategies by providing content messaging, coordinating with team members, managing content related department deadlines, and communicating with key stakeholders
• Develop, coordinate, and support content strategy and internal education execution for multiple stakeholders, including Lockton Practices, Series, Associates and Producers
• Organize content and optimize the user journey to content locations
• Quickly update content and collateral and remove old/outdated materials
• Publish and maintain an effective library of standardized RFI responses
• Ensure education materials are promptly updated and shared
• Support how multiple People Solutions Practices present and contribute to intellectual capital
• Perform writing, copywriting, editing, and proofing of internal and external materials across multiple platforms
• Translate content into multiple formats for publication across internal and external platforms
• Maintain precise messaging and branding consistency across online platforms
• Compile competitive information and industry best practices
• Prioritize and complete special projects as assign
• Meet professional obligations through efficient work habits such as, meeting deadlines, honoring schedules, coordinating resources and meetings in an effective and timely manner, and demonstrate respect for others
• All work responsibilities are subject to having performance goals and /or targets established
Requirements:
• Bachelor's degree in communication, marketing, information management or sciences or related field
• Minimum 5 years' experience in any of the fields noted above
• Excellent verbal and written communication skills
• Ability to work in a cross-functional team that would include collaboration with IT support and company's marketing teams
• Ability to excel in a detail-oriented, deadline-driven environment
• Ability to prioritize tasks while maintaining constant level of high quality
• Excellent project management, time management, and organizational skills
• Ability to be self-motivated
• Ability to complete continuing education requirements as needed
• Ability to attend company, department, and team meetings as required, including industry training sessions
• Ability to comply with all company policies and procedures, proactively protecting confidentiality of client and company information
• Ability to efficiently organize work and manage time to meet deadlines
• Ability to use office equipment and Microsoft products (Word, Outlook, PowerPoint) or similar software applications.
• Ability to work on a computer for a prolonged amount of time
• Ability to work outside of normal business hours as needed
• Legally able to work in the United States
• Having a collaborative, service-oriented attitude is critical
Overview:
Lockton Companies is looking to add a Content Strategist to support our People Solutions line of business with its external and internal content strategy and execution to achieve Lockton business objectives. The Content Strategist will work with the People Solutions business and Lockton marketing teams to develop, coordinate, and support external and internal content that appeals to U.S. employers and group health plan sponsors, while ensuring consistent message delivery.
The Content Strategist will enable faster innovation, development, and delivery of content to both internal and external audiences and serve as a dedicated resource to ensure People Solutions content is meeting all those objectives above. This position will assist in the improvement of the content development process including managing an editorial calendar, explore innovations for increased efficiency, and collaborate across disciplines, geographies, and/or lines of business, as needed. They will also apply content across Lockton’s multiple channels and platforms, including newsletters, websites, social media, and more.
Responsibilities:
• Develop, coordinate, and execute content strategies by providing content messaging, coordinating with team members, managing content related department deadlines, and communicating with key stakeholders
• Develop, coordinate, and support content strategy and internal education execution for multiple stakeholders, including Lockton Practices, Series, Associates and Producers
• Organize content and optimize the user journey to content locations
• Quickly update content and collateral and remove old/outdated materials
• Publish and maintain an effective library of standardized RFI responses
• Ensure education materials are promptly updated and shared
• Support how multiple People Solutions Practices present and contribute to intellectual capital
• Perform writing, copywriting, editing, and proofing of internal and external materials across multiple platforms
• Translate content into multiple formats for publication across internal and external platforms
• Maintain precise messaging and branding consistency across online platforms
• Compile competitive information and industry best practices
• Prioritize and complete special projects as assign
• Meet professional obligations through efficient work habits such as, meeting deadlines, honoring schedules, coordinating resources and meetings in an effective and timely manner, and demonstrate respect for others
• All work responsibilities are subject to having performance goals and /or targets established
Requirements:
• Bachelor's degree in communication, marketing, information management or sciences or related field
• Minimum 5 years' experience in any of the fields noted above
• Excellent verbal and written communication skills
• Ability to work in a cross-functional team that would include collaboration with IT support and company's marketing teams
• Ability to excel in a detail-oriented, deadline-driven environment
• Ability to prioritize tasks while maintaining constant level of high quality
• Excellent project management, time management, and organizational skills
• Ability to be self-motivated
• Ability to complete continuing education requirements as needed
• Ability to attend company, department, and team meetings as required, including industry training sessions
• Ability to comply with all company policies and procedures, proactively protecting confidentiality of client and company information
• Ability to efficiently organize work and manage time to meet deadlines
• Ability to use office equipment and Microsoft products (Word, Outlook, PowerPoint) or similar software applications.
• Ability to work on a computer for a prolonged amount of time
• Ability to work outside of normal business hours as needed
• Legally able to work in the United States
• Having a collaborative, service-oriented attitude is critical