How Different News Orgs and Websites Covered The State Of The Union Address
Planned political events like the annual State of the Union address aren’t the most compelling events to cover, but they can be a low-risk way to plan and test different coverage formats that you can later whip out for unpredictable breaking events. Below are a few of examples, ranging from Bing News to the Washington Post, of how various websites covered this year’s SOTU. The common theme: A live video stream and a live blog combined with some form of reader engagement. Many of the major sites also had a sponsor for their live coverage. Cha-ching!
NPR: Live audio stream with a live blog and live reader chat.

I appreciated the live blog, though the discussion functionality at a national scale was a little disorienting.
WhiteHouse.gov: An enhanced broadcast that contained realtime captions, charts, graphs and other data. Social media participation and behind the scenes galleries.

Obviously they had a bit of an access advantage, but I still appreciate how they take an out-of-the-box approach to a standard event. News organizations could steal this concept for after-the-fact video coverage recaps.

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