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Posts Tagged ‘Alex Jones’

AOL’s CEO on Patch, Native Advertising and Why Journalism Won’t Die

This morning, media pros gathered at the Bryant Park Grill for the inaugural “Media Minds” breakfast, featuring Tim Armstrong, chairman and CEO of AOL, and Susan Lyne, the newly installed CEO of AOL’s brand group. Alex Jones, director of the Shorenstein Center on the Press, Politics & Public Policy at Harvard, moderated the event, which covered everything from women in leadership roles to the Time Inc. spinoff. While the panelists shared many insights, Armstrong’s comments on the future of content were heartening.

While the rise of digital has been blamed for the “death” of journalism, people are still voracious content consumers.  ”Technology changes a lot, but human behavior doesn’t change as much,” said Armstrong. “One of the things that’s most important to [humans] is trusting information.” He cited Google eye-tracking studies that show that, when people search, they immediately look at the URL after seeing a result to asses where the information came from. “Human beings want fast information from trusted sources… trusted brands of information, and I believe trusted brands of information come from powerful sources of people.” That means you, editors and journos. Read more

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Harvard Announces ‘Future of News’ Video Contest

Harvard University’s Shorenstein Center is celebrating its 25th anniversary with a video contest. The contest calls for journalists, filmmakers and avid media consumers (so, all of us) to submit a video that answers the question: “What is the future of news?”

A committee of judges will pick the top three winners, who will then be invited to the center’s Anniversary Celebration where their videos will be screened by the entire audience.

In a video released by the school, the Shorenstein center’s director Alex Jones says that the uncertainty surrounding the future of news in the digital age is exciting and important. He speaks of the competition as not only answering the question of what you think the future of news is, but also what you think it should be.

The rules of the contest are simple. The video cannot exceed two minutes in length and the clip should answer the themed question. “Beyond that,” says Jones, “the sky is the limit, and you can address it any way you wish.”

To learn how to submit your video, click here.