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Posts Tagged ‘Facebook Subscribe’

Facebook: Average Journalist Has Seen 320% Increase In Subscribers Since November

On average, journalists using Facebook’s subscribe feature have seen a 320 percent increase in subscribers since November, according to a Facebook analysis of 25 journalists. This sample included local,  national and international journalists who report on various platforms.

The growth is coming from social and interest-based discovery, wrote Vadim Lavrusik, Facebook’s journalist program manager and Betsy Cameron, a data analyst.

“People discover journalists to subscribe to on Facebook through their friends in News Feed; Facebook search; our “people to subscribe to” recommendations engine (which shows you who your friends are subscribing to and recommends journalists based on your interests); and other organic discovery mechanisms, such as simply seeing who your friends have subscribed to,” they wrote. Read more

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The Facebook Subscribe Button Launches

UPDATE: As of Thursday afternoon, the button has launched.

You can subscribe to my updates by clicking this button:

Regular readers of this blog know that I’m a fan of Facebook’s relatively new subscribe feature — which allows non-friends to follow your public Facebook updates — but with a caveat.

Unless you’re world famous or algorithmically make it onto Facebook’s suggested users list, it’s near impossible to grow your Facebook following. While one’s Twitter following can be grown by the help of the community around you — by mentions, follow Fridays and the like — that kind of behavior, while possible on Facebook, is not particularly prevalent there.

So in an effort to change that, a Facebook executive on Wednesday announced that the company will be launching a subscribe button that will be embeddable on websites, similar to  Twitter’s follow buttons. It’s long overdue, since Facebook fan pages have had embeddable “like” button functionality for some time. Read more

Three Things I’m Thankful For This Year, Web Journalism Edition

Last year, the contributors to 10,000 Words wrote a short post about what we were thankful for. My contribution? Blackbird Pie, Twitter’s tool that allows you to embed tweets.

This year, I thought I would go a little bit more in depth, by sharing with you three relatively different things in Web journalism that I am thankful for this Thanksgiving holiday. And by the way, it goes without saying that all of us owe you—or readers—a huge debt of gratitude. You keep coming back for more, and keep offering us very nice compliments!

So, without further ado, here are (among) the three things I’m thankful in Web journalism this year. Read more