Unlike other small biz publications such as Inc. and Fast Company, Entrepreneur has expanded into the lifestyle territory, addressing the facets of entrepreneurs’ lives that extend beyond the boardroom.
“Entrepreneurs have sort of become the rock stars of our era,” explained executive online editor Laura Lorber. “It’s very popular to call yourself an entrepreneur now, and it’s a very aspirational status. Basically we’re looking for content that helps them improve their work and their personal lives.”
Good news, journos. Editors at Entrepreneur.com are open to pitches from new writers, as long as they stay in tune with the brand’s mission: to inspire and encourage.
For pitching etiquette and editor’s contact info, read How to Pitch: Entrepreneur.com.
– Sherry Yuan
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