PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Carmichael Lynch Resigns Harley Davidson After 31 Years

harley-davidson.jpg

After three decades, Carmichael Lynch and Harley Davidson have ended their relationship.

In a statement, CL CEO Mike Lescarbeau says. “Following a successful transition of work, our plan is to redeploy the team working on the Harley-Davidson account. We have a number of new brands that we competed for and won this summer that will require our very best people and their very best efforts.”

According to Tribble, an official at Harley allegedly said that Carmichael Lynch lacks the digital, Social and Search capabilities that are needed for a modern advertising campaign. After checking out our archives, we see the rumor that Harley was looking for a new ad agency developed two years ago.

(Update: Fixed, commentariat.)

More: “Carmichael Lynch Throttled by Possible HD Review?

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!