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Ha!

Ah, So This is How Media Planning Works

Ah, the beauty of Tumblr is revealed once again. A friend turned us on to this little site that tells us really “What Happens in Media Planning.” Apparently, it was only launched this week, and since we’re admitted Golden Girls fans, we couldn’t resist the above image to top our post. We’ve already seen things like “Douchey Account Guy,” so why not turn our attention to another facet of the industry. Since the images are GIFs and aren’t the best to embed, we’ll just let you enjoy for yourself.

This Might Just Put ‘Whole Foods Parking Lot’ Rapper to Shame (NSFW)

Our pal who busted rhymes about the adventures at Whole Foods and eventually got a gig spitting it for Hyundai might have to step his game up. We don’t really know what else to say, but these rappers who go by the name of Buckwheat Groats provide us a sordid music video that’s the result of them crashing various McDonald’s locations in NYC. All we can say is turn your headphones up and maybe watch this after work. Gothamist, for whatever reason, took the time to pinpoint all the locations in which the video was shot, which you can read here.

The Best Ad-Related Videos of the Week

It was a thin week for awesomeness, but the internet as always supplied us with a few moments to escape. Let’s go.
6.  First up on our list this week is this trailer for

. Yeah, the trailer came out awhile ago but the movie is hitting theaters today, so get it.

5.  News. It’s advertising for people who can’t afford advertising, with the added risk of losing control of the message. That’s not the case for the Lubbock, Texas maid service with a twist – they will work nude or topless or in sexy underthings.

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Congratulations, Williamsburg, You Now Have a West Coast Ally

Whatever you think of Facebook’s mandated Timeline, we can say Ronnie Allman, an art director intern at Goodby, has tried to capitalize and make the best of it with his  “Beard Grower” app. The Texas native has enticed yours truly, who has been rocking beardedness for the last couple of yours, to give it a go. At least it’s not as destructive as the Ugly Meter app.

Denny’s Kicks Off Second Season of ‘Always Open’ Series

Gotham, Electus, College Humor Productions and the gang at DumbDumb (aka Will Arnett & Jason Bateman) have joined forces once again with funnyman Champ Kind David Koechner to launch season two of “Always Open,” which if you don’t know is a series where Koechner chats it up with celebs inside a Denny’s. First up to bat is the fetching actress Jessica Biel, who receives a rather disappointing gift from our host, talks about her climb up Mount Kilimanjaro (which was par of the HP “Summit on the Summit” campaign) and a hypothetical situation surrounding it. It’s dry and may evoke a chuckle or two, just like last season. Upcoming guests this time around include Maya Rudolph and Christina Applegate.

 

Copywriter Behind ‘Starbucks Spelling’ Outed as Ryan Gosling/Easter Stunt Creator

You might remember Jenna Livingston as the mastermind of the “Starbucks Spelling” Tumblr from last summer, and over the weekend, the New York-based copywriter returned with a more ambitious side project/stunt that involves, who else, meme darling Ryan Gosling. Several sites have been following Livingston’s amusing viral effort in which 200 Easter eggs were hidden throughout NYC. Each egg came with a note that included a picture a Gosling as well as an Easter-themed message and signature, and those who found one could tweet their images to @GoslingEaster to prove it. Livingston, though, says she is not connected to the actual Ryan Gosling in any way, though we’re curious to see how the actor feels about this (she tells us he has yet to respond).

Anyhow, Mashable posted some stats and images from Twitter last night, which can you can check out here and peep a larger image from the outdoor effort after the jump.

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No Worries, the Intern’s Job Status is Secure

Like we didn’t see this coming. After one week, we’ll bring you the thrilling conclusion of the saga of Lil’ Jonny, an intern at SF-based shop Mortar who after just six days, racked up the required amount of followers (500) and kept his job safe. Yes, Joseph Gordon-Levitt lookalike lives on. Good on ya, mate.

TBG, FunnyorDie Invite You to Take Online Taste Test for Pepsi Next

Those darn Barbarians are back at it again with another intriguing online project, this time involving the Facebook community and the comedic skills of Funny or Die folks for what’s essentially an internet taste test that promotes Pepsi Next.

Facebook users can opt-in on the Pepsi Next site and “taste” the low-sugar beverage by watching FoD comedians simulate you drinking it. How? Well, over the next five days on four sound stages in LA, 12 FunnyorDie comics will taste Next for selected Facebook users who opted in based on their online personas including recent experiences and Likes. The fan videos will then be edited and posted back to selected users in approximately 24 hours of the shoot. The how-to video above featuring taste test host Rob Riggle, should help explain things somewhat. PepsiCo Beverages head of digital (and Razorfish alum) Shiv Singh tells Mashable, “It will be very close to who they actually are. We have improv comedians on standby.”

Well, This is a Fun Way to Play Office Mischief-Maker

Since leaving his senior copywriting gig at Y&R New York nearly nine months ago, Alec Brownstein has been keeping fairly busy, freelancing for Grey here, teaching proper Vietnamese pronunciation via clothing there. In his latest project, Brownstein, along with fellow creative/freelancer Jamie Overkamp and entrepreneur Romanos Fessas, shows off his mischievous side with “Leave It On The Printer.”

Whether you just feel like playing office prankster or are in a plain old vengeful mood, here’s your chance to do something about it via perhaps the most standard of office items and a rather unflattering “official document” (it ain’t pretty, but pretty funny and can viewed in full after the jump). According to the parties involved with the effort, the document templates will be updated once the current one gets old, or in the case of holidays, timely events, etc. If you feel like adding “some mayhem to the world,” click here. It’s probably for the best, though, if you leave the boss out of it.

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Here are Two Agency April Fool’s Day Efforts Worth Mentioning

Yes, we were somewhat off the grid yesterday (sue us), so we missed out on the various April Fool’s Day “pranks” from the ad world (here’s a decent rundown of how some major brands indulged the day). Anyhow, in case you missed it like us, Digitas was apparently behind the fake Crest “Yellow Strips” product that was promoted on the brand’s Whitestripes Facebook page through early this morning (it’s back to normal now, unfortunately). The Crest faux-strips line racked up hundreds of likes and nearly 60 comments in a 24-hour span.

Now, we’ll move from oral hygiene to automotive and mention RPA’s April Fool’s Day effort for Honda, which introduced the world to its car alarm replacement/”anti-theft negotiator” TERII. According to the “press release,” the automaker is planning to roll out the device in all of its 2013 vehicles. See the promo clip below.

 

 

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