Everyone loves a good trailer, but all too often these days movie trailers reveal the plot in its entirety.
Unfortunately, such is the case with the recently released trailer for Netflix’s “Fireplace For Your Home.” Initial shots of the fireplace setup cause viewers to wonder if the spark will catch fire and spread, offering a great teaser to the new home fireplace simulation you can stream on Netflix whenever you please, before they go too far and show [spoiler alert] that the fire does indeed spread to the other logs. The tongue-in cheek trailer was put together, we hear, by San Francisco-based agency Muhtayzik Hoffer, who also offers up a behind-the-scenes documentary.
Hoffer employs a good deal of deadpan, self-effacing humor in the behind-the-scenes video, exploring the wood selection process that went into the making of the fire (and the video), while the director offers up his take on “foreground logs” versus “background logs” as well as commentary about happy accidents that occurred during the day of filming. “None of this ashing here on the left was written in,” he explains, “It just kind of happened on the day.” The 2:22 mockumentary, featured after the jump, is well worth a quick chuckle for its look at Hoffer’s supposed idiosyncratic process. Read more