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Archives: January 2011

Dave Moore Out at McCann

Sources familiar with the matter have confirmed to us that Dave Moore, EVP/ECD at McCann New York, is out at the agency. From what we’ve been told, the split was “amicable.” During his tenure, Moore led creative efforts for McCann NY clients such as Applebee’s as well as global accounts including Exxon Mobil, J&J and Bertolli.

Of course, Moore is no stranger to the McCann camp, having spent seven years (2000-2007) as ECD then CCO in the agency’s Detroit office, where he spearheaded GM’s “Keep America Rolling” campaign that launched post-9/11 as well as Tiger Woods/Buick web efforts. Moore’s last gig at McCann actually marked his second stint in the New York office, as he previously served as a GCD there before heading to Detroit. We’re still finding out where Moore’s headed to next.

Update: Moore’s future plans remain a bit vague as we’ve been told that he’s not starting a new job right away.

Update 2: Moore is headed to Avrett Free Ginsberg, title yet to be determined.

Friday Morning Stir

-Audi released details of its Venables-created Super Bowl ad. link

-Levi’s retains W+K and OMD won the brand’s consolidated global media account. link

-The iPad is “iconic” according to Apple, which touts its device’s 60,000 apps. link

-Twitter kicks off its Super Bowl site, which is underwritten by Visa. link

-Disney snags Universal’s EVP of creative advertising. link

No Wukkas: Ad Age Seeks Director of Events and Conferences

Here’s an opening that has “plum gig” written all over it. Advertising Age is looking for an experienced director of events and conferences to oversee and execute over 10 industry events per year.

In this role, you’ll lead and develop Ad Age‘s event and conference division, and be responsible for creating unique affairs that can’t be missed. You’ll help drive revenue for the group through sponsor sales, attendee registrations and post-event opportunities, while working to cultivate partner and vendor relationships.

To be considered, you should have three to five years of experience in corporate event planning, and possess excellent project management, communication and budgeting skills. This is a job in which you can flex your creativity and feed your passion for Ad Age‘s content and mission. Interested? Apply here.

For more openings and employment news, follow The Job Post on Twitter @MBJobPost.

Leonardo Da Vinci: Advertising’s Forgotten Son According to AICP Show

With the deadline for the AICP Show & Next Awards fast approaching, the “All Art is Advertising” campaign continues on. Having already focused on Michelangelo saving Catholicism with artwork , students at the VCU Brandcenter are switching their attention toward a different renaissance artist/ Ninja Turtle namesake, Leonardo Da Vinci.

Taking a case study approach to the thinking that went into Da Vinci’s famous sketch, “The Vitruvian Man.” Not only did the drawing of an idealized man cause a 300 percent increase in exercise among Italian gentlemen, but they dropped an average of 31 percent in body fat and sexual relations jumped up a whopping 1100 percent. Did Da Vinci’s clever advertising save the entire country? As this video would argue, probably.

So, is your advertising art? You’re probably no Da Vinci, but you can always enter the AICP show by submitting your entry by March 4 at this website. Though I’ve never been to Italy, I’ve been to plenty of Italian restaurants, and I’d blame Italy’s poor diet not on their food content, but on their portion control.

Thursday Odds and Ends

-NBCUniversal’s new logo: Yea or nay? link

-IPG-owned, Philly-based shop Tierney added Sarah Lenhard as EVP, director of account management and strategy.

-Cannes Lions call-for-entries is now open. link

-Michael Vick lands his first national endorsement deal. link

-Mullen unveils JetBlue takeover on Boston.com. link

-Milwaukee-based agency Stir will provide its own real-time analysis of Super Bowl ads. link

-Google has begun testing display ads in Gmail. link

-American Airlines and Mandalay Bay have signed on as launch sponsors of the Gay Ad Network. link

180 LA Welcomes Head Of Strategy

It’s been a little while since we’ve heard a peep from the 180 LA camp, but the agency has now announced that it’s brought on a new head of strategy, Frank Striefler, who will assume the newly created post after spending the last year as a principal at Omnicom consultancy, Wolff Olins.

Previous to WO, Striefler spent a handful of years at TBWA, where he split his time between Chiat\Day LA and \Media Arts Lab as director of media arts planning and worked with clients including Pepsi, Visa and Infiniti. Regarding his gig at 180, Striefler sounds happy enough with his new employer, saying in a statement, “180 has a history of doing what its name implies: making a 180 degree shift from the tried, tested and obvious and going in the opposite direction.”

Early on his career, Striefler worked on the client side as a marketing exec at Nike Germany, EA and Wrangler before eventually joining Berlin Cameron United.

Are You Ready for Best Buy, Bieber and the Blizzard of Ozz?

We mentioned this briefly yesterday, but why not take a closer look. When the Prince of F*cking Darkness aligns with the Prince of Annoying Haircuts for a Tron-themed Best Buy Super Bowl Ad, we’re going to take notice. I mean, look at that picture. What could possibly be going on?

Any further questions will have to be directed toward the strange minds at CP+B and director Bryan Buckley. While the ad, Best Buy’s first ever to air during the Super Bowl, has yet to be released online (credits and final tweaks are still being worked out according to Crispin), we can only assume it features Ozzy Osbourne and Justin Bieber racing on those motorcycles from Tron to a Girl Talk-helmed mash-up of “Baby” and “Crazy Train” with the narrator saying something along on the lines of, “At Best Buy, your pop culture fetishes don’t have to make any sense. Best Buy: It’s relatively cheaper here.” Then cue J-Biebs crooning “ooh” and Ozzy mumbling “F*cking motorcycles.”

How about it, Crispin? Did we prematurely blow your wad for you? I guess we’ll find out Super Bowl Sunday. Until then, there’s a photo gallery from the ad shoot after the jump.

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Sasquatch Lands a New CD

Portland-based shop Sasquatch has added Publicis Seattle/Goodby alum Patrick Mullins to the team as creative director. Mullins’ roster of clients has included T-Mobile (work example here), Hewlett-Packard, Microsoft, Budweiser and Isuzu. During his nearly four-year stint at Publicis West, Mullins moved up from ACD to GCD. As for Goodby, meanwhile, he spent six years at the San Fran operation as an art director.

Sasquatch partner Ken Chitwood says in a statement, “I’ve known Patrick and admired his work for the past 15 years. He’s a proven expert in strategy and design, and has a knack for understanding and advocating clients’ best interests above all. We’re all excited to have his strategic mind leading our great creative team.” Sasquatch’s focus is on outdoor, sporting goods and travel/tourism clients.

The President Will Now Take Your Questions

Now that he’s wrapped up yet another rollicking State of the Union address, President Obama is hitting the YouTubes and answering questions from you, the viewers. AKQA worked with the site to create the State of the Union homepage that streamed Obama’s speech live on Tuesday night. Today, though, the prez will face the masses and address their biggest concerns, whether they be regarding foreign policy, education, healthcare, you know, the usual Washington talking points. The deadline to submit video entries and what not has already passed, but you can watch the commander-in-chief respond this afternoon at 2:30 EST here.

The digital shop also created a custom YouTube logo (below) that includes the presidential batphone. What AKQA isn’t commenting on, though, is whether or not the Google-owned giant selected AKQA SF to launch a new movie portal. We’re looking further into this.

HootSuite Creators Set Up Shop in NYC

Vancouver digital shop Invoke, aka the creator of social media dashboard HootSuite,  announced the opening of its New York office that’s just a hop, skip and a jump away from both Union Square and Madison Square Park. In its Big Apple branch, Invoke plans on aiding business development efforts and providing client support.

NY office lead, CSO and co-founder Dario Meli says in a statement, “New York is at the center of our client base, and so, it was only a matter of time until we had a permanent presence here. Our growing team is planning on contributing a lot to the burgeoning tech scene in New York, and we couldn’t be more excited.” Invoke clients have included Dove, Disney, Viacom, State Farm, MSN and Jim Beam.

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