A commenter on the ‘Spy line informed us that long-time Crispin VP/creative director Evan Fry actually resigned from the agency two weeks before John Winsor and launched a social media site called “Be Fucking Awesome”.

CP+B sources have confirmed Fry’s departure and acknowledge his new endeavor, which sounds like Stuart Smalley on crack but is nevertheless a platform that lets registered users boast about their awesome deeds and build up an “Awesome Quotient.” Take heed, though, good-doers, Fry’s BFA adheres to the honor system.

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