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Friday Morning Stir

-Maxus helped negotiate a seven-figure sponsorship agreement between the National Geographic Channel and Jeep Grand Cherokee alongside the former’s programming in the UK.

-D&G/Mendelsohn Zien alum Claudia Caplan has joined MDC Partners as SVP/business development while Zihla Salinas has been brought on as SVP/business strategy & development.

-Meanwhile, DigitasLBi has revamped its media leadership, promoting Adam Shlachter to media activation head. link

-And now, a Super Bowl-themed infographic from Deloitte Digital. link

-Onken has launched a new campaign called “Just Good News” courtesy of UK agency Karmarama along with social media shop, Grape Digital (above).

 

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Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!