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Friday Morning Stir

-Quiznos premieres Mad Men/X-Men mash up on their branded content channel, Toasty.tv (video above). link

-DDB China names Twelve Tong as new vice president. link

-Global engagement marketing agency GMR has hired Philip Patterson as its new senior vice president of client management. link

-Publicis Groupe becomes first industry holding company to join NYC Media Lab. link

-W+K rebrands Tesco Bank. link

-The Pepsi/Coca-Cola tappable soda fountain arms race is on. link

-The best and worst of upfront week. link

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!