TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Here’s More on Samsung/Motorola/Razorfish

samsungfish

Yeesh, this story will not cease, and the tipster onslaught continues. To add a little bit more color if you will to yesterday’s story about Samsung/Razorfish/Motorola, we’ve got this word from a source in the know. We forgot to mention that Brian Wallace‘s relationship with the agency extends back to his Blackberry days at RIM, where he spent well over a decade and last served as VP/global digital marketing and media.

Once again, we will keep the other parties’ involved name redacted but we have received several tips about this. Here’s the first allegation: “I was part of the Denuo team on Samsung. The only firewall was that we worked on different floors. In many cases, Blackberry people would pitch in on the Samsung work. [Redacted] knew, his former employer didn’t. I heard the same thing happened again with Motorola (I still have buddies there).”

Along with being told that this was “common practice” at the agency, we’ve been told that employees have not only been given two business cards in order to promote both the GS4 and the Moto X “within days of each other,” From what we’ve heard from those in the know it was one card for Razorfish and the other at fellow Publicis Groupe-based shop, Digitas/Denuo. These tips are getting too numerous to accumulate. If you recall, Samsung just hired Razorfish over a year ago to work as the brand’s digital AOR.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!