TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

McCann Brings On Strategic Planning Help in LA, Detroit

Messinger Amy1.jpg

McCann Erickson appointed Eric Bowe as EVP, director of strategic planning for its Birmingham, MI office and Amy Palmer Messinger (right) as SVP, director of strategic planning for Los Angeles.

As overseer of Detroit’s strategic planning, Bowe, who most recently spent three years as director of strategy at Wunderman and three years as digital director at JWT, will work with McCann clients including ALDI, Colonial Williamsburg, GM, Saab, SIRIUS/XM and Travel Michigan.

Messinger, formerly a planning director at Chiat LA and head of account planning at David&Goliath prior to that, will take her post at McCann LA on April 5 and provide brand/communications solutions for clients like Nestle, Northrop Grumman and Bumble Bee Foods. She replaces Christian Cocker, who held the title of SVP, director of account planning and has moved over to sibling IPG agency Deutsch LA in another senior planning role.

Both new hires will work closely with Matt Herrmann, the McCann West CSO who joined from Goodby in February.

More: “Chiat Alums Nguyen, Rappaport Join McCann LA

Mediabistro Course

Management 101

Management 101Become a better manager in our new online boot camp, Management 101! Starting October 27, MediabistroEDU instructors will teach you the best practices for being a manager, including, how to transition into a management role, navigate different team personalities and more! Register before September 30 to get $50 OFF with early bird pricing. Register now!