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New Outback Holiday Spot Doesn’t Pass The Smell Test

There are two versions of Outback’s “12 Days of Leftovers” commercial: a shorter 90-second video where talking leftover foods like Fuzzy Macaroni and A Half-Eaten Leg of Turkey sing an annoying riff on “The 12 Days of Christmas,” and  a ridiculously long version that drags for 3 minutes and 13 seconds. Christmas songs are already annoying, but with this new holiday push from Deutsch New York, you will hate them passionately.

Never before has the phrase “Congealed Creamed Corn” sounded so ugly. Also, when does macaroni turn fuzzy? Serious questions to ponder when your mind wanders during that long version.

Just a lazy effort to drum up support for a restaurant that offers low prices and the Bloomin Onion. It’s too bad, because when I think of enjoying the holidays, I used to think of Outback Steakhouse. Now, all I can see is the Slab of Slimy Ham. Credits after the jump.

Partner / Chief Creative Officer: Greg DiNoto

Group Creative Director: Kevin Dreyfuss

Copywriter: Brent Weldon

Art Director: Anne Grantski

EVP/Director of Integrated Production: Joe Calabrese

Senior Producer: Crissy Cicco

Producer: Jillian Cornette

Director: Ben&Julia

DP: Ivan Abel

Executive Producer: Jan Stebbins

Producer: Zack Kortright

Line Producer: Joel Kretschman

Editor: R.J. Glass & Anita Chao

 

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