PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Ogilvy Attaches New ECD to IBM Account

After five years at JWT, Walt Connelly is now headed back to Ogilvy to serve  as executive creative director on IBM in the agency’s New York office. During his tenure at JWT, Connelly held the ECD title as well and worked on accounts including Microsoft, Kimberly-Clark, Ford and Bloomberg.

Along with his two stints at O&M (his first time included work on AmEx and Jaguar) and time at JWT, Connelly was an ECD at McCann Worldgroup in San Francisco, where he spent nearly five years, and was a creative at Euro prior to that. In his return to Ogilvy, Connelly will work alongside IBM global CD Susan Westre and North American CCO Steve Simpson, the latter of whom calls the new hire “an ideal fit for Ogilvy and for IBM” in a statement.

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!