PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Ogilvy Makes Some Cuts

Sources familiar with the matter confirm that Ogilvy let go of some staff today in the New York and LA offices. From what we’ve been told, the cuts, which were made across departments, affect “less than three percent” of staff in said locations. The primary reasons, according to our sources, is that clients are “being very cautious” about spending in 2012 and relationships are changing from retainer to project-based. In addition, we hear O&M is “remixing” its talent to accommodate needs. Take that as you will.

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!