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McCann VP/CD Steve Nasi Discusses Creative Problems, Solutions

With our Creative Pro series off the ground, Mediabistro’s Ben Kessler spent a few minutes with Steve Nasi, VP/creative director at McCann Erickson. A former ACD and CD at various shops ranging from Agency.com to Ogilvy, Nasi discusses topics such as getting past a creative block, inspiring ad-related books, “cuddling up” to difficult clients, problems in advertising today and the perils of going “edgy” among other things. If interested in viewing more, sign up to Creative Pro here.

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Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!