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Posts Tagged ‘Bryan Le’

ROKKAN Rebrands with New Site and Updated Reel

Just two months after launching a new media planning and buying offering with the help of several agency hires, ROKKAN has officially rebranded its entire identity. The self-promotional rollout centers on an all-new, responsive, user-friendly homepage featuring–among other things–a cultural rundown and a fresh selfie lineup.

Here’s the new reel for a quick update on the agency’s latest work:

…and a quote on creative strategy after the jump.

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Tuesday Morning Stir (Updated)

- Nearly three years after replacing Randy Browning as CEO of Publicis West Seattle, Mark Cadman is heading to the East Coast to serve as EVP, managing director on the AT&T biz at BBDO, which he is expected to join in early March. In his new role, Cadman will be tasked with managing the account across BBDO offices in Atlanta, New York and San Francisco.

-R/GA is behind the development/design of a new, “responsive” website for L’Oreal Paris. link

-Just weeks after taking over for Stephen Goldblatt as ECD at EVB, Steve Babcock is bolstering the agency’s new Boulder office by welcoming in fellow CP+B alums, David Gonsalves and Rich Ford (whom you might recognize from projects like this), as creative directors.

-Former Leo Burnett Chicago account director Nick Prihoda is taking on a similar role at Indianapolis-based Young & Laramore, where he is now in charge of handling the Brizo Faucets account, in addition to Goodwill Retail Stores and Founders Brewery.

-If you care what the staffers at NYC-based, Publicis Groupe-owned digital agency Rokkan’s favorite curse words are, here you go (above). It’s the first installment in the agency’s new “Ask the ROKKANites Anything” series. By the way, is the guy at the beginning uttering the other F-word? Yeesh. (Update: Bryan Le, said guy in video has already commented below, but the Rokkan camp tells us, “The piece was a fun thing that everyone got a kick out of. It’s been up on YouTube, Vimeo, and Facebook since last week and folks have shared that same lighthearted and playful sentiment that we had in making it.” They add, “..We would never allow someone to use such an offensive word in a piece like that, or anywhere else our office environment for that matter.”

-In today’s gospel from Sir Martin Sorrell, Twitter is “a PR medium,” not an advertising one. link

Speaking of Creative Directors, Rokkan Welcomes Bryan Le

While we’re on the topic, might as well tell you that sources familiar with the matter confirm that Bryan Le has returned to his old stomping grounds at New York-based digital shop (or “trendy video game ad agency“) Rokkan. Le initially spent a year or so at Rokkan as a designer a few years back, but now, he’s moving up the ladder and rejoining the agency as creative director. Prior to his second tour of duty at said shop, Le spent the last two years at HUGE, where he last served as an art director.