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Posts Tagged ‘Darren Richardson’

BBDO Dusseldorf Invites ET’s to Swiss Biosphere

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Yes, folks, you read that correctly. In one of the more peculiar, yet intriguing campaigns we’ve received as of late, BBDO Dusseldorf has been sending out an invite  over a 24-hour span (with the help of one of Europe’s biggest radio telescopes) to, yep, extra-terrestrials, asking them to come visit Entlebuch, which is Switerzland’s first official UNESCO biosphere reserve. UNESCO, in case you didn’t know, is an agency of the UN that stands for United Nations Educational, Scientific and Cultural Organization and is intent on building of peace, the eradication of poverty and sustainable development (current focuses include Africa and gender equality).

Anyhow, the Entlebuch valley itself aims to maintain a sustainable way of living for anywhere from 50 to 500,000 years, so they’re giving our friends from outer space a fairly wide  time span to work with  should they choose to make the trek to Swiss country. And what better way to reach any and all ETs that may be lurking out there than with a little yodeling, alphorn music as well as regional smells and sounds. If that doesn’t win the beings from outer space over, we don’t know what will. Good luck, gang, and make sure to let Mulder know if  and when you succeed. Credits after the jump.

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CP+B Cuts Staff in Toronto

We’ve received confirmation that as part of its ongoing “alignment” process, Crispin Porter + Bogusky had to let go of some staffers in its Toronto office. Here’s a statement from CEO Andrew Keller:

“As we continue to align our six offices with our one agency model, we have simplified our structure. One consequence of this is that 11 of the positions in the Toronto office are no longer needed. Although we do not take the laying off of employees lightly, we believe that we must act in the best interest of both our employees and our clients at all times.  We are confident that this move allows us to bring our clients the most powerful CP+B thinking from across the globe.”

Among the 11 staffers affected is creative director/head of interactive Darren Richardson, who had been CP+B Toronto for just over a year.  From what we’ve been told, CP+B’s office up north has a current staff count of 50.

Meet Howie Mandel, Comedian, Talent Show Host, Breast Cancer Crusader

So, the Crispin Porter + Bogusky camp swears that this photo-op was not staged and that noted germaphobe Howie Mandel just happened to be taking a stroll along the streets of Toronto when he stumbled upon the topless women you see above. Whatever the case, this past Monday, Mandel encountered an effort from CP+B Toronto to raise awareness for Rethink Breast Cancer and its 10th annual fundraising event.

Crispin’s Canadian branch decided that advertising on women’s breasts might be the ideal medium to promote the event called “Boobyball,” which will take place in Toronto and Calgary on Oct. 14 and Nov. 9, respectively, and will include “cake, cocktails and cleavage.” Sounds like every stereotypical frat guy’s bachelor party, but whatever the case, it is for a good cause and Mandel did tweet out the, um, OOH effort to his 280,000 followers. We can’t snark on that. Click here for more info on the event and peep credits after the jump.

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CP+B Adds Staff in Toronto, Boulder

While it continues to ramp up staff in L.A., Crispin Porter + Bogusky isn’t forgetting its other offices including Boulder HQ, where the agency has brought in Tom Hauser to serve as interactive ACD on its Burger King, Kraft Mac & Cheese and Jell-O accounts. Hauser arrives from Germany, where he served as a CD at shops including Jung von Matt. Though only having seven years’ worth of ad experience under his belt, Hauser has picked up 14 Cannes awards in three years among other industry accolades.

Meanwhile, in Toronto, the agency has appointed 180 Amsterdam alum Darren Richardson as creative technology director. During his time at 180, Richardson (pictured) held the executive creative technology director post and worked on Adidas and DHL, among other clients.  The new hire, who’s also had stints at R/GA and de-construct and picked up Cannes Gold along with a Webby during his career, wants to “continue pushing the boundaries of digital technology” in his new post. Godspeed.