Fresh off of winning Olympic gold, Oklahoma City Thunder teammates Russell Westbrook and James Harden are among a few Team USA basketball athletes to star in a new round of spots from BBDO New York for Foot Locker. ESPN’s Darren Rovell is already raving that “Tear Away” (above) could be the “commercial of the year,” though we’ll stop short of that for now. Still, considering Team USA’s success in London and the fairly entertaining ideas put forth here, we can consider this a win-win for BBDO, which picked up creative duties for Foot Locker last fall. While “Tear Away” has Rovell gushing, we were just as amused by “The Melo’s” (below) starring Harden and Westbrook’s Olympics teammate Carmelo Anthony, who perhaps is taking a knock at his own inflated ego. Credits and one more spot starring, Westbrook, Kevin Love and the Miami Heat’s Chris Bosh after the jump.
Posts Tagged ‘Holly Vega’
Goodby, Silverstein & Partners launched this new ad for just in time for tax day deadline yesterday. Did you take advantage of the brand’s all-price happy hour to alleviate the pain (or joy) on this, the merriest day of years. Anyhow, check this out and if you’re into gaming mode, Sonic has a “Tax Cut” game for you to play here. Yes, the two guys are in effect as well, who give you some advice on how to attain the highest score. Credits after the jump.
Apparently, everyone in this town really reveres the Audi A7. And, what better time to do some cleaning than spring, right guys? LOL, get it? (Wink wink, nudge, nudge.)
“Spring Cleaning” is one of two new spots for Audi from Venables Bell & Partners. Along with “Car Carrier,” which advertises the Audi Q5, these new television ads paint the luxury car company as “Luxury Progressed,” and both do so in a sort of pretentious fashion. Sure, seeing an Audi cruising around your town has definitely become a much more common site as the company continues to take market share away from competitors like Mercedes-Benz and BMW. But, do the two spots really make you want to buy and Audi? Or, do they make you kind of hate Audi drivers that much more? Credits and “Car Carrier” follow after the jump.
Meet Sarah, a thin leggy blonde and her new dashing, confused beau, Spencer. With their powers combined, they become “Sparah,” Hollywood’s newest celebrity couple. Isn’t this exactly how you’ve always imagined celebrity couples are formed? A talent agent introduces the pair, goes over (in Spencer’s case) cringe-worthy wardrobe malfunctions and hands them the keys to a new SUV and a mansion?
In this case, Virgin Mobile’s latest campaign with Mother NY will actually make Spencer and Sarah into L.A.’s newest “it” couple over the next six months. That’s right, this sociological experiment will actually take place right before our eyes. “Sparah” will appear in commercials, at store openings and public events like Virgin’s Freefest. Celeb obsessed fans can even monitor Sparah’s rise to fame on Virgin’s Facebook page. Confused how this will play out? As the pair’s talent agent (who we’ll hopefully see more of) says, “That’s a tweet. Tweet that shit.” Credits after the jump.
In just 13 days, Major League Baseball and the boys of summer will kick off their 2011 season. With the NFL heading for a lockout, it just might be baseball’s big year to reclaim the title as “America’s Game,” and really, when was the last time you saw this much patriotism crammed into a 30-second television spot? What about Obama and Bush throwing out pitches back-to-back? Everyone’s happy.
The guys at W+K got Mr. Field of Dreams himself, actor Kevin Costner, to give the ad a little celebrity push. Aside from making a movie about the sport every two years, Costner co-owns a northern Illinois independent league team and regularly visits University of Texas games and practices. Generic-sounding voice notwithstanding, he is the Hollywood personification of baseball, and the right man to give the league his endorsement.
Not into the MLB? Look at it this way: once March Madness subsides, the Bulls win the NBA championship and the NFL lockout is official, baseball is all we have. And, until we fix the BCS and take away Cam Newton‘s Heisman Trophy, NCAA football will always disappoint. If you’re looking for a bandwagon to jump on this year, word has it that the Milwaukee Brewers finally got themselves some pitching. Credits after the jump.
With the help of Biscuit Filmworks’ Tim Godsall and BBDO NY, HBO is plugging DVD box sets of its hit shows like True Blood, Entourage as well as the underrated Eastbound & Down. Here, we see fans of the various shows’ significant others mimicking episodes and playing Grinch instead of actually going out and buying the damn box sets for their loved ones. Well, at least they’re being somewhat innovative.
We know it’s been diminishing returns with Entourage over the past couple of seasons, but we figured we’d throw Vinnie Chase and company a bone since it’s the season and all and post this clip at the top. As an added bonus, if you insist on showing off your ingenuity, there’s a site for you to make AR-enhanced puppet versions of select scenes of said shows here. Check out the funnier Eastbound clip and the, um, hi-tech True Blood episode rendition along with credits after the jump.