It sure didn’t take long for McCann Erickson to welcome Mike Parker to the fold. Just days after splitting from Tribal DDB San Francisco, the exec is officially taking on the role of chief digital innovation officer. Parker, who continues to work out of the Bay Area, will serve McCann’s North American operations in his new post. Regarding Parker, Hank Summy, McCann North America president, says in a statement, “His charge is to build specialist digital capabilities and talent into the very core of McCann, so that digital story-telling is integrated into everything we do, woven into the creation and execution of all brand ideas, and is an integral part of our environment.”
Posts Tagged ‘Jeremy Miller’
-After a review that involved eight agencies, Moet & Chandon USA has finally tapped brpr as its national digital AOR.
-The digital design tournament that is Cut & Paste has announced its London champs (recap above). link
-A Woodbridge, New Jersey agency called Sawtooth Group is moving to Red Bank. link
-SS+K and Bajibot teamed up to created a “PhotoBomb” Facebook app for Kraft’s MiO. link
-Meanwhile, Energy BBDO does its own Facebook work for SC Johnson’s OFF! link
-TBWA Worldwide’s chief communications guy Jeremy Miller has split for the EVP/chief communications officer gig at McCann Erickson NY.
-Wall Street is no fan, apparently, of Research in Motion. link