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Posts Tagged ‘John Benedict’

Wednesday Morning Stir

-Omnicom-owned agency Critical Mass has opened up its Latin American hub, which is based in San Jose, Costa Rica. CM will share its new space with its wholly-owned digital production facility, The Hangar Interactive. The leader ship team at Critical Mass LatAm consists of creative director Enrique Ottone, general manager Jaime Escobar and technology director/Possible Worldwide alum, Miguel Alvarez (pictured l-r above).

-Like clockwork, Leo Burnett has released its Cannes 2013 predictions. link

-Another award show, another big win for R/GA and Nike Fuelband. link

-John Benedict and Eric Burnett, previously of CP+B and 72andSunny, respectively, have joined The Barbarian Group as ACDs.

-Clear Channel Outdoor has promoted Pru Parkinson to the newly created role of global chief marketing officer.

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CP+B Celebrates a Kraft ‘Diamond Jubilee’ with More Skimming Parents

Well, if it ain’t broke, don’t fix it as they say. Crispin Porter + Bogusky’s latest effort for Kraft Mac & Cheese, which debuted during last night’s Oscars telecast, continues the agency’s concept of parents who can’t help but bogart some of the gooey dish from their kids. This time, as part of Kraft Mac & Cheese’s diamond anniversary (75 years in case you didn’t know), CP+B and its client introduce us to three generations of Mac & Cheese enthusiasts including the elder statesman (who looks awfully familiar) and has been skimming from his offspring’s plates for, yes, 75 years. And of course, Ted “Golden Voice” Williams is still providing VO. Credits after the jump.

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