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Posts Tagged ‘Jose Gomez’

Thursday Odds and Ends

-All eyes of the media world seem to be on the LinkedIn IPO, which reminds us to update our profile some time. link

-The global nightmare that is Lady GaGa will never be over. Thank you, Starbucks. link

-Ignited was named creative AOR for something called NOX Audio.

-Euro RSGC alums Alicia Johnson and Hal Wolverton launched an aptly name boutique called, yep, Johnson+Wolverton. link

-IPG launched a new, New York-based production unit called Pipeline. link

-BBDO Berlin and Shilo co-founder/director Jose Gomez live “for the city” (above). link

-Cannes named Google’s executive chairman Eric Schmidt as Media Person of the Year.

-The CDC is preparing for a zombie holocaust. Haven’t they read any Max Brooks books? link

-Meanwhile, Allstate is ready for the May 21 apocalypse. link

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Shilo, Syfy Lay Down the ‘SmackDown’

“Syfy WWE SmackDown” Director’s Cut from Shilo on Vimeo.

To mark WWE Smackdown‘s jump to NBC Universal’s Syfy network this month, creative production company Shilo executed this spot that’s quite vivid to say the least. Director Jose Gomez‘s approach was simple: instead of trying to find any “realism” in the traveling side show known as professional wrestling, why not further exaggerate these strange characters to near-mythological level?

Of course, it’s a bit hard to initially accept this “sport” playing on the same channel that, for the most part, revolves around UFO testimonies, supernatural reality shows and low-budget monster movies. However, Smackdown‘s fictitious plot lines and scientific value (physics!) should find a nice home on Syfy. Also, when WWE’s ads have this level of production value and direction, perhaps it will draw in viewers just tuning in for Stargate re-runs.

Full credits after the jump.

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