Our summer intern series continues, this time starring Malik B. Salahuddin who will enter his senior year this fall at Wesleyan where he has a double major in Film and English. Through the 4A’s MAIP internship program, he is working at Ogilvy’s NY hub. Here, he reflects on what he has learned during the agency’s 2nd annual Advanced Video Week. Take it away, Malik.
Before starting my internship at Ogilvy & Mather, I knew next to nothing about advertising beyond watching Don Draper chug whiskey and reading David Ogilvy’s many musings. Nonetheless, my time at Ogilvy has been an exciting, new adventure.
I came to Ogilvy through the 4A’s Multicultural Advertising Internship Program (MAIP), which provides students with ad agency internships. In addition to the 10-week internship cycle, MAIPers collaborate on a summer project and attend weekly seminars at various agencies after work. As a result of MAIP, I’ve had a rich variety of ad industry experiences.
One event in particular helped shape my experience and understanding of the industry.