Fresh off of winning Olympic gold, Oklahoma City Thunder teammates Russell Westbrook and James Harden are among a few Team USA basketball athletes to star in a new round of spots from BBDO New York for Foot Locker. ESPN’s Darren Rovell is already raving that “Tear Away” (above) could be the “commercial of the year,” though we’ll stop short of that for now. Still, considering Team USA’s success in London and the fairly entertaining ideas put forth here, we can consider this a win-win for BBDO, which picked up creative duties for Foot Locker last fall. While “Tear Away” has Rovell gushing, we were just as amused by “The Melo’s” (below) starring Harden and Westbrook’s Olympics teammate Carmelo Anthony, who perhaps is taking a knock at his own inflated ego. Credits and one more spot starring, Westbrook, Kevin Love and the Miami Heat’s Chris Bosh after the jump.
KSV is looking for a Senior Copywriter. next job Top 25 NYC ad agency is looking for a Copywriter. next job Myriad Marketing is looking for a Public Relations Executive. next job Storm Studios is looking for a Promo Writer/Producer. next job JCDecaux is looking for a National Account Executive. next job Interbrand is looking for a Associate Editor (Contract). next job Wednesday Journal, Inc. is looking for a Graphic Design/Digital-Print Production Artist. next job VS+Company is looking for a Studio Manager / Receptionist. see all