TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Melissa Wolf’

Monday Morning Stir

-DDB New York tries its hand at zombie-themed advertising in a new spot for the NY Lottery Mega Millions, which premiered in theaters last Friday and features music from Fountains of Wayne’s Adam Schlesinger (above).

-Adidas launched the next phase of its Olympics “Take the Stage” campaign, which was created by Sid Lee. link

-Media buying agency Southwest Media Group, which works with brands including Dave & Buster’s, Dillard’s and Whataburger, promoted Melissa Wolf to executive director of media buying.

-A junior copywriter at a “big agency” confesses. link

-Speaking of confessions, a McDonald’s employee reveals some secrets about the fast-food giant. link

-Isobar global managing director/Glue founder Mark Cridge has decided not to return to the biz following a lengthy sabbatical. link

 

 

Mediabistro Course

Public Relations

Public RelationsStarting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!

‘Team Sprint’ Debuts First Work, Starring Kevin Durant

Nearly three months after picking up the baton for the wireless carrier from GS&P, “Team Sprint”–aka Digitas and Leo Burnett–have created their first work for the brand. In case you didn’t catch it during NBA All-Star weekend, the spot starred West starter/scoring machine Kevin Durant, the mobile game “Doodle Jump” and highlighted Sprint’s unlimited data plan. We already think the Durantula is a better actor than Shaq. Credits below:

Agency: Team Sprint, Digitas & Leo Burnett

Chief Creative Officer: Susan Credle

Creative Director: Michael Boychuck, Kevin Drew Davis, Mark Moll

Executive Producer: Chris Rossiter

Producer: Bryan Litman

Account: Vanessa Mackey and Melissa Wolf

Production Company: Smuggler

Director: Randy Krallman

VFX/SPX: Mass Market

Editorial: Whitehouse Post

Editor: Matthew Wood

Director of Photography: Brian Newman