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Posts Tagged ‘Mike Sullivan’

Those Who Win the Lottery Will Spend Money Frivolously

How rich is “Yeah, that kind of rich?” According to DDB NY’s new spots for the New York Lottery, the answer is: rich enough to buy laughs.

“Invasion” (above) shows a guy pranking his friend with an elaborate alien takeover just to snap an embarrassing photo of his reaction. Apparently wealth hasn’t gone to this guy’s head, since he only cares about posting humiliating pictures of his boys online.

“Writer’s Room” (below) is the better of the two spots and tells the story of a regular guy who buys a team of writers captained by Andy Richter, so they can feed him quality jokes through an earpiece. I don’t think Andy Richter would be my first choice for my comedic squad, but he does beat Paul Shaffer. As the punchlines add up, pay attention to the quick cuts at the end. The protagonist even cracks people up at a funeral, which is one of those small touches that’s offensive enough to be funnier than most PC commercials allow.

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Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now! 

The NY Lottery Grinds with Dead Presidents at a Beach Party

And so, we move from the undead to dead presidents in DDB’s latest bizarre spot for the NY Lottery, one that suggests winning the “Cash Blast” scratch-off game means an instant beach party with your pals Washington, Lincoln, Hamilton, Jackson, Grant and Franklin. In fact, should you win millions playing the odds at your local convenience store, it probably would be a pretty good idea to hire impersonators of these presidents/forefathers to join you in celebration as you flaunt your cash to the legions of friends you just bought. They say “money can’t buy happiness,” but “they” are a bunch of jealous poor people who haven’t had Abraham Lincoln throw up on a techno DJ at one of their soirees.

Any guesses as to what Ulysses S. Grant is smoking when he walks by camera? If you invite an Alexander Hamilton impersonator to your shindig, are you duty-bound to also invite an Aaron Burr impersonator to see if things heat up? More importantly, will giggling at a lottery spot about a pretty generic scratch-off game make you want to play it? Credits after the jump.

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